Senior Director of Distribution

🕒 il y a 14 jours

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟠 Senior

👔 Directeur

🗣️🇺🇸🇬🇧 Anglais requis

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Publiée sur la page carrières de Palette Media, pas via un site d'emploi

Repérée par Remote Rocketship il y a 14 jours

Toujours ouverte sur le site de Palette Media. Vérifiée il y a 41 minutes.

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Palette Media

51 - 200 employés

💼 Conseil

📣 Marketing

📱 Médias

Consulting • Marketing • Media

Palette Media est une entreprise de gestion de talents et de marketing dirigée par des créateurs, qui aide les créateurs numériques, les influenceurs et les marques à développer leurs audiences et à réaliser des campagnes sur mesure. La société combine des stratèges marketing internes et des gestionnaires de talents pour élaborer des stratégies personnalisées, faciliter les partenariats entre créateurs et marques, et amplifier l'influence des créateurs ainsi que les relations de marque.

Description

• Craft social media amplification strategies for clients to meet audience and performance goals and maximize budgets across channels • Lead vendor and partner negotiations across creators, platforms, and paid media channels • Own end-to-end development, execution, and optimization of creator-driven campaigns • Oversee UGC content pipelines, paid media amplification, clipping and amplification accounts, and innovative distribution methods • Identify, test, and scale emerging distribution tactics such as clipping networks, meme ecosystems, and new platform behaviors • Lead and mentor a high-performing team responsible for sourcing creators, managing activations, and sustaining industry relationships • Develop and refine processes, drive accountability, and remove blockers • Build and maintain partnerships with creators, talent managers, agencies, and other industry partners • Collaborate cross-functionally with business development, client services, strategy, and data teams • Help shape new service offerings and go-to-market strategies and support RFP responses and pitches

🎯 Exigences

• 10+ years of experience in performance marketing, media buying, growth, or distribution strategy • Bachelor's Degree in Business Administration, Integrated Marketing Communications, Marketing Analytics/Business Analytics, or closely related field • Strong leadership experience managing and growing cross-functional teams • Highly analytical, with experience using data to evaluate performance, allocate budget, and inform rapid optimization decisions • Demonstrated experience managing large-scale budgets with a focus on efficiency and performance optimization • Proven ability to own projects end-to-end, proactively define next steps, manage stakeholders, and close the loop on deliverables • Proactive communication and follow-through, including anticipating needs and flagging risks early • Excellent communication, negotiation, and relationship management skills • Innovative and visionary industry perspective • Ability to thrive in a fast-paced, constantly evolving environment with a proactive, test-and-learn mindset • Ability to balance strategic thinking with hands-on execution • Experience in creator marketing is a plus, not required • Proven track record building and scaling social media and creator/influencer programs across multiple social platforms • Established relationships within the creator economy • Deep understanding of UGC, paid media, short-form content, meme pages, and social distribution best practices

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