Growth Marketing Manager

🕒 il y a 23 jours

🗣️🇺🇸🇬🇧 Anglais requis

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Patch My PC

11 - 50 employés

☁️ SaaS

🔐 Sécurité

🏢 Entreprise

SaaS • Security • Enterprise

Patch My PC est une entreprise spécialisée dans l'automatisation du processus de gestion des correctifs pour les départements informatiques et les fournisseurs de services managés (MSP). En intégrant avec Microsoft Intune et ConfigMgr, Patch My PC simplifie l'installation, la mise à jour et la gestion des applications tierces. Ce service renforce non seulement la sécurité et la conformité, mais il améliore également l'efficacité opérationnelle, permettant aux utilisateurs de maintenir facilement leurs systèmes à jour avec un minimum d'efforts manuels.

Description

• Develop and execute multi-channel lead generation campaigns across paid media, email, webinars, content syndication, SEO and social platforms. • Drive growth in MQLs, SQLs, pipeline creation, customer acquisition, and conversion rates. • Optimize full-funnel marketing performance from awareness through opportunity creation. • Partner closely with Sales leadership to improve lead quality, routing, follow-up SLAs, and conversion efficiency. • Own campaign planning, execution, testing, reporting, and optimization. • Manage campaign calendars, budgets, targeting strategies, and performance benchmarks. • Implement A/B testing strategies across landing pages, messaging, ads, and nurture flows. • Monitor acquisition cost, cost-per-lead, return on ad spend and pipeline velocity. • Analyze funnel performance and identify opportunities to improve conversion rates and marketing efficiency. • Ensure accurate campaign attribution and lead tracking. • Present KPI insights and strategic recommendations to senior leadership. • Work closely with product marketing, content, revops, sales and customer success stakeholders. • Ensure that campaign strategy is aligned with product launches, market segments, and sales priorities. • Support account-based marketing (ABM) and customer expansion initiatives where applicable. • Establish operational rigor and performance expectations for the growth marketing team. • Drive accountability across the team to ensure delivery against pipeline, campaign, and revenue objectives. • Lead, coach, and develop a team of growth marketers, including conducting performance reviews, goal setting, and providing ongoing feedback and career development support. • Manage and mentor junior growth marketing team members and external agencies.

🎯 Exigences

• 8+ years of experience in B2B SaaS growth marketing, demand generation, or performance marketing. • 3-5 years of experience managing and developing high-performing marketing teams. • Proven success managing lead generation programs that drive measurable pipeline and revenue growth. • Strong experience tracking and managing KPIs including MQLs, SQLs, CAC, CPL, conversion rates, pipeline contribution, and ROI. • Hands-on experience with Salesforce CRM and marketing automation platforms. • Experience managing integrated digital marketing campaigns across multiple channels.

🏖️ Avantages

• 401k Match: Match 200% of contributions up to the first 5% of salary, resulting in a total potential match of 10%. • Medical, Dental, and Vision Coverage: Patch My PC covers 99% of premiums for both team members and dependents. • FSA/HSA. • Fertility benefits. • Parental leave. • Paid-time off (PTO). • Volunteer leave. • Charitable donation matching. • Tuition reimbursement. • Gym membership reimbursement. • Internet stipend. • Pet insurance.

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