Director of Retention

🕒 il y a 8 jours

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🔴 Expert

👔 Directeur

🗣️🇺🇸🇬🇧 Anglais requis

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Repérée par Remote Rocketship il y a 8 jours

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Sequencing

11 - 50 employés

Fondée en 2017

🏥 Santé

🧬 Biotechnologie

☁️ SaaS

💰 Venture Round en 2024-01

Healthcare • Biotechnology • SaaS

Sequencing est une entreprise de tests génétiques en direct au consommateur qui propose le séquençage du génome entier (WGS) avec une couverture 30x, à partir de kits de prélèvement salivaire à domicile ou via le téléchargement de données ADN existantes. Sequencing fournit des rapports ADN complets et des analyses génétiques avancées couvrant plus de 15 000 maladies, affections et traits, ainsi que le téléchargement des données brutes (FASTQ, BAM, VCF), notamment les SNP, les INDEL, les SV, les CNV et l’hétéroplasmie mitochondriale. L’entreprise propose également un abonnement facultatif permettant la réanalyse mensuelle continue du génome du client au fil des avancées de la recherche. Elle met l’accent sur la protection des données, avec des garanties de confidentialité et une conformité aux normes HIPAA et Privacy Shield, et affirme ne jamais vendre les données. Sequencing commercialise des offres WGS combinées dédiées à la santé, aux maladies rares, au dépistage des porteurs, à la réponse aux médicaments, à la nutrition, à la forme physique et à la planification familiale. L’entreprise se positionne autour de la connaissance de sa santé tout au long de la vie, de recommandations personnalisées et du diagnostic des maladies rares.

Description

• Set the strategy and targets for subscription retention, renewal and recurring revenue • Own cohort retention, trial-to-paid conversion, voluntary and involuntary churn, MRR and LTV metrics • Report retention metrics monthly to leadership with holdout-based analysis and financial cases • Analyze cohort, payment, cancellation, support and interview data to identify why members leave • Own the retention product roadmap across web, coaching and the AI-native app • Improve onboarding, results delivery, subscription management, payment recovery, renewal, upgrades, cancellations and win-back flows • Optimize subscription plans, structure, pricing, offers and promotions with finance and growth • Write specifications, prioritize with engineering and design, run experiments, and measure releases • Coordinate engineering, growth, customer support, data and finance around shared retention goals • Provide lifecycle marketing with goals, segments and triggers • Build a 12-month retention plan and quantify the revenue impact of initiatives • Report to the CEO initially, then to the Head of Product & Customer Experience when hired

🎯 Exigences

• 8+ years in direct-to-consumer subscription businesses, in product or growth • Direct ownership of a retention, renewal or recurring-revenue number • Track record of measurably moving retention, churn or lifetime value, with the numbers, method and holdout to show it • Strong product fundamentals, including writing clear specifications, roadmap prioritization, delivery with engineering and design, and experiment design and analysis • Fluency in subscription economics, including cohorts, churn, LTV, payback, pricing and packaging • SQL proficiency to build cohort, survival and payment-failure views from the warehouse and Stripe • Hands-on experience with dunning and retries, card updater, cancellation and win-back flows, pause and downgrade paths, trial design, and lifecycle triggers across email, push and in-app • Cross-functional leadership across engineering, design, growth, customer support, data and finance • Experience running analyses, agents and automations with AI; must have built something real with AI and be able to show it in the interview • Startup experience, especially building a retention function from scratch (nice to have) • Experience with a trial-to-paid model where the trial starts before core value is delivered (nice to have) • Healthtech, consumer wellness, genomics or another regulated consumer category experience (nice to have) • Experience pairing a physical product with a digital subscription (nice to have) • Pricing and packaging experience (nice to have) • Experience with Stripe, Snowflake, Amplitude, Heap, Blueshift, Braze, Iterable or Klaviyo (nice to have) • Mobile app engagement and retention experience (nice to have)

🏖️ Avantages

• Comprehensive medical, dental, and vision insurance coverage • 401(k) with company match • Paid time off • Paid volunteer time off • Fully remote work • Equipment provided • Internet and cell reimbursements • Parental bonding leave • Private, confidential clinical-grade whole genome sequencing for you and your immediate family

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