Senior TVAD Specialist

🕒 il y a 28 jours

🇺🇸 États-Unis – Télétravail

💵 $75 000 - $85 000 / an

⏰ Temps Plein

🟠 Senior

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Tinuiti

Site WebLinkedInTous les Emplois

1001 - 5000 employés

Fondée en 2016

📣 Marketing

💰 Debt Financing en 2019-08

Marketing • Advertising • Technology

Tinuiti est une agence de marketing digital axée sur la performance qui se spécialise dans l'amplification de l'impact de marque à travers divers canaux numériques. Leur approche complète intègre le commerce, la télévision & l'audio, les réseaux sociaux et les plateformes de recherche pour optimiser l'engagement utilisateur, stimuler les conversions et étendre l'empreinte numérique. Tinuiti s'appuie sur une technologie propriétaire avancée, y compris Bliss Point, pour la mesure et l'optimisation du marketing, fournissant des insights afin de maximiser l'efficacité et l'impact. L'entreprise met l'accent sur une stratégie axée sur le produit et est reconnue pour son expertise en planification média, mesure et attribution, comme le démontrent les distinctions reçues dans les rapports de l'industrie.

Description

• Own execution, day-to-day management, launching, optimization, and delivery/pacing oversight of TV, audio, and display campaigns and buys • Execute media buys aligned with client goals and full-funnel strategies • Prepare accurate, on-time updates and participate in client calls, updates, and presentations • Translate marketplace and partner insights into actionable recommendations • Recommend budget, pacing, frequency cap, and network mix changes within guardrails • Apply Tinuiti buying, negotiation, stewardship, quality, brand safety, verification, frequency, overlap, and compliance practices • Serve as a go-to resource for TVAD discipline and share partner insights and guidance • Support knowledge sharing, internal training, and reusable how-to documentation • Use buying platforms, DSPs, research tools, and partner capabilities to deliver efficient, brand-safe campaigns • Run strategic pilots, basic A/B tests, and simple holdouts; monitor results and recommend scaling • Use Bliss Point signals and measurement inputs to guide optimizations • Monitor campaign performance and reporting; build recurring reports and track plans against Rocks/KPIs • Own setup QA, pacing, delivery hygiene, issue escalation, and resolution • Negotiate better rates and terms; reduce waste, IVT, non-viewable exposure, rework, overlapping buys, and tagging gaps • Support or lead special projects improving Media Investment operations or client outcomes • Collaborate with partners, vendors, Client Leadership/Partners, Analytics/Econometrics, Creative, and Search, Social, and Commerce/Retail Media teams

🎯 Exigences

• 3–5+ years running TV, video, audio, and/or display campaigns with hands-on builds, launches, pacing, and optimizations in a media agency or publisher environment • Alternatively, 3–5+ years in analytical roles such as finance or consulting with strong media analytics exposure • Proven ability to leverage partner relationships and industry knowledge to negotiate and execute media opportunities • Hands-on experience with buying platforms, DSPs, and research tools is a plus • Strong organizational skills and attention to detail; able to manage campaign setup, pacing, delivery, and QA processes • Comfortable with GA4 and platform analytics; able to turn data into clear next steps and simple forecasts • Basic testing literacy, including A/B testing, simple lift concepts, and statistical significance • SQL familiarity is a plus • Advanced proficiency in Microsoft Excel • Strong business writing and presentation skills • Confident participating in weekly client calls with limited oversight • Bachelor's degree or equivalent experience • Knowledge of data/audience tools, ad servers, DSP/ad platform and ad-server workflows, verification, IVT/viewability, audience/data usage, and frequency management is advantageous • Familiarity with identity/clean-room concepts, attention/brand-lift readouts, MMM/MTA, YouTube, DCO, and custom reporting/optimization platforms is advantageous

🏖️ Avantages

• Unlimited paid time off • Fully remote environment • 20 paid holidays • Medical, Dental, Vision, Life & Disability insurance • Flex Spending Accounts • Retirement plan with match up to 4% of contributions at 100% • Fringe • Forma • Unlimited Telemedicine and Teletherapy at no cost • Thankful giving • Equity • Birthing parents receive 16 weeks of leave with 100% pay • Partners receive 12 weeks of parental leave • On-demand learning • Mentorship program • Leadership and management development programs and resources • Monthly variable revenue payment opportunity through RevShare • Discretionary annual performance bonus