
51 - 200 employees
Founded 2013
💼 Consulting
🏥 Healthcare
⚖️ Legal
Consulting • Healthcare • Legal
GraphAware is a globally-recognized graph technology company that offers a connected data analytics platform called Hume. The platform provides intelligence analysis capabilities by connecting disparate data sources into a single, unified view, enabling advanced analysis and collaborative decision-making. GraphAware Hume is designed to assist various sectors including law enforcement, financial authorities, and national security by leveraging graph analytics for tasks such as fraud prevention, intelligence-led policing, and uncovering hidden patterns and relationships in data. The company's solutions aim to accelerate understanding and enhance safety, security, and trust in society by breaking down data silos and empowering analysts with sophisticated tools for data analysis.
🔥 0 minutes ago
🌐 United Kingdom, Italy, +1 more countries – Remote
⏰ Full Time
🟡 Mid-level
🟠 Senior
🎡 Marketing
👻 Ghost score 10%
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51 - 200 employees
Founded 2013
💼 Consulting
🏥 Healthcare
⚖️ Legal
Consulting • Healthcare • Legal
GraphAware is a globally-recognized graph technology company that offers a connected data analytics platform called Hume. The platform provides intelligence analysis capabilities by connecting disparate data sources into a single, unified view, enabling advanced analysis and collaborative decision-making. GraphAware Hume is designed to assist various sectors including law enforcement, financial authorities, and national security by leveraging graph analytics for tasks such as fraud prevention, intelligence-led policing, and uncovering hidden patterns and relationships in data. The company's solutions aim to accelerate understanding and enhance safety, security, and trust in society by breaking down data silos and empowering analysts with sophisticated tools for data analysis.
• Understand target industries, customers, and use cases • Research customer challenges, industry trends, and buying behaviours • Identify target segments, develop ideal customer profiles and buyer personas, and inform go-to-market strategy • Own positioning and messaging for industry solutions • Translate complex technical capabilities into clear customer value propositions • Develop messaging frameworks, use-case narratives, proof points, and persona-specific messaging • Equip sales teams with pitch decks, solution overviews, discovery and qualification guides, objection handling, competitive battlecards, and demo narratives • Work with Neo4j's competitive intelligence function to develop differentiation and field guidance • Collaborate with Sales, Customer Advocacy, and Content teams on customer stories and proof points • Shape solution launches and marketing campaigns • Define target audiences, customer challenges, messaging, value propositions, and content requirements • Partner with Demand Generation, Content, and Regional Marketing teams on campaigns • Develop points of view on industry challenges, market trends, and emerging technologies • Research and draft thought leadership articles, positioning content, and other written materials • Work with the Solutions Content Writer to refine and publish content • Help shape solution landing-page messaging and content
• 5+ years of experience in B2B technology marketing • At least 3 years in product marketing, solutions marketing, or a closely related role • Experience ideally with enterprise software, financial services technology, data platforms, analytics, or similarly complex solutions • Proven experience translating complex technical capabilities and customer challenges into clear, compelling, differentiated value propositions • Track record of creating practical sales materials and enablement resources • Understanding of enterprise sales cycles, buying groups, customer decision-making, and marketing's influence on pipeline and revenue • Ability to research customers, industries, competitors, and emerging trends and turn findings into actionable recommendations • Excellent writing and verbal communication skills • Ability to simplify complex topics and communicate clearly to different audiences • Curiosity, adaptability, and continuous improvement • Confidence experimenting with AI tools and automation • Strategic thinking combined with hands-on execution • Proactive, organised, and comfortable managing competing priorities and working autonomously • Ability to build productive relationships across functions and geographies and influence without direct authority • Nice to have: experience marketing technology solutions to financial crime, fraud, AML, compliance, or risk management teams • Nice to have: experience with public sector, government, defence, or law enforcement markets • Nice to have: familiarity with enterprise data technologies, graph databases, advanced analytics, or AI • Nice to have: familiarity with Salesforce, Marketo, WordPress, web analytics tools, Gong, or equivalent tools
• High-impact role shaping the go-to-market strategy for a growing portfolio of industry solutions, with Neo4j's backing and reach • Ownership and autonomy, including freedom to turn ideas into action • Interesting challenges involving advanced technology and meaningful customer problems • Collaborative international team environment • Supportive, highly collaborative workplace • Work alongside experienced colleagues across Product, Sales, Marketing, and Engineering
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