Paid Media Manager

Job not on LinkedIn

🔥 14 hours ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 10%

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Logo of IVC Evidensia UK

IVC Evidensia UK

10,000+ employees

Founded 2011

🏥 Healthcare

📦 Logistics

🍽️ Food & Beverage

Healthcare • Logistics • Food & Beverage

IVC Evidensia UK is a global leader in veterinary care, operating approximately 2,500 locations across 20 countries. Founded in 2011, the company is dedicated to providing outstanding care for animals, investing in its people and practices to promote clinical excellence. IVC Evidensia focuses on creating a rewarding work environment for veterinarians, emphasizing local service delivery and continuous professional development through education and strong community engagement.

📋 Description

• Develop, execute, optimise and report on paid media campaigns across multiple markets • Own paid search strategy and performance for assigned markets, driving sustainable customer acquisition and commercial growth • Collaborate with local marketing teams to align channel strategies with market growth objectives • Analyse campaign and business performance and translate data into actionable insights and recommendations • Lead campaign measurement, tracking and reporting • Drive continuous optimisation through audience targeting, bidding strategies, budget management and testing • Design and evaluate testing programmes, including incrementality testing, in partnership with data teams • Build relationships with internal stakeholders, agencies and platform partners • Leverage automation, AI tools and scalable processes to improve campaign effectiveness and operational efficiency • Stay ahead of industry trends and emerging paid media opportunities

🎯 Requirements

• Proven experience as a Paid Media Manager, PPC Manager or similar role in-house or agency-side • Deep expertise in Google Ads and strong SEM/PPC knowledge • Experience managing large, complex accounts and delivering against commercial growth targets • Strong analytical skills and confidence using tools such as Google Analytics 4 and Excel • Experience utilising automation, scripts, AI tools or AI agents to improve campaign performance and efficiency • Excellent stakeholder management and communication skills • Strong project management and organisational abilities • A commercial mindset with a collaborative approach and attention to detail

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