Senior Sales Lead, Custody & Wealth Management

Job not on LinkedIn

🔥 48 minutes ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

🤑 Sales

👻 Ghost score 13%

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Logo of Kraken Digital Asset Exchange

Kraken Digital Asset Exchange

1001 - 5000 employees

Founded 2011

₿ Crypto

💸 Finance

💳 Fintech

Crypto • Finance • Fintech

Kraken Digital Asset Exchange is a cryptocurrency platform that facilitates the buying and selling of over 200 cryptocurrencies, including Bitcoin, Ethereum, and many others. Founded in 2011, Kraken provides a comprehensive suite of features for both beginner and advanced traders, such as advanced trading interfaces and margin trading. The platform emphasizes industry-leading security, deep liquidity, and 24/7 customer support, making it a trusted choice for users worldwide. Kraken caters to individual investors as well as institutional clients, offering services like OTC trading and custody. The company is committed to transparency with its proof of reserves and mission-driven values. Kraken operates globally, supporting clients in over 190 countries, with a quarterly trading volume exceeding $207 billion. However, users are advised of the high risk of crypto investments and the lack of regulation in some jurisdictions.

📋 Description

• Lead go-to-market efforts for Payward custody offerings, including qualified custody, across institutional custody sales and B2B2C wealth solutions • Sell regulated digital asset custody to banks, neobanks, fintechs, payment companies, brokerages, exchanges, asset managers, and other businesses globally • Work with Product to design and launch embedded custody and digital asset solutions for private banks, wealth managers, family offices, and platforms serving high-net-worth clients • Report to the Global Head of Sales, Payward Services, as a senior individual contributor • Collaborate with Solution Engineering, Product, Legal, Compliance, and Onboarding • Act as the voice of the custody and wealth market in roadmap discussions • Define and lead global go-to-market strategy across institutional segments • Grow assets under custody and custody revenue, owning targets, forecasting, and pipeline discipline • Develop commercial frameworks across custody, trading, and yield products, including vaults and staking • Lead revenue across long-cycle enterprise RFP mandates and mid-market motions • Own the client lifecycle from qualification and diligence through negotiation, onboarding, and expansion into staking, trading, collateral, and settlement • Build and scale revenue growth in the custody and wealth management vertical across a global Sales and BD organization using AI-first tooling • Establish Payward as a default institutional custodian across financial institutions and service providers • Partner with Product, Engineering, Security, Legal, Compliance, Risk, and Finance to align commercial strategy with platform capability and regulatory requirements • Expand Payward’s custody footprint across the UK, Europe, US, APAC, and other priority markets • Feed the product roadmap with structured client demand covering asset and chain coverage, staking, reporting, integrations, collateral mobility, and off-exchange settlement

🎯 Requirements

• 7+ years of experience building and scaling B2B or B2B2C revenue organizations within digital asset custody, wealth management, traditional custody and asset servicing, or regulated financial infrastructure • Proven track record closing and expanding complex, long-cycle institutional mandates involving security, regulatory, and operational diligence • Deep understanding of wealth management, custodian selection, risk and investment committees, operational due diligence, asset segregation, bankruptcy remoteness, insurance, audit and control reporting, and multi-custodian mandates • Deep experience structuring custody economics, including AUC-based pricing, minimums, revenue-share models, and multi-product commercial agreements • Strong commercial judgment, negotiation skills, and executive presence at C-suite and board level • Experience building and leading high-performing global Sales and BD teams • Demonstrated ability to implement AI-first sales tooling, CRM discipline, and scalable go-to-market systems • International experience strongly preferred; US and European market knowledge • Genuine conviction in crypto and the future of financial market infrastructure, or transferable expertise from traditional custody, fund services, or prime brokerage with a path to crypto fluency • Direct experience selling qualified custody, staking, or prime brokerage services to institutional clients preferred • Relationships across institutional service providers preferred • Working knowledge of institutional key management, including MPC, HSM, and multi-signature systems; cold storage architecture, off-exchange settlement, and collateral mobility preferred • Familiarity with KYC/AML frameworks and digital asset licensing regimes across multiple jurisdictions preferred • Experience scaling B2B sales motions preferred • Experience selling to token issuers, foundations, and protocol treasuries preferred • Exposure to staking economics, validator operations, and institutional reporting preferred

🏖️ Benefits

• Remote work arrangement • Opportunity to work with a globally accessible financial infrastructure platform • Work with regulated entities and institutional-grade custody infrastructure • Global team and international work environment • Equal opportunity employment • Job-related skills or work-style assessments applied consistently • Ongoing application acceptance unless a deadline is stated

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