Senior Marketing Manager

🔥 0 minutes ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 12%

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ProBio

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2020

🧬 Biotechnology

💊 Pharmaceuticals

🏭 Manufacturing

💰 $220M Series C on 2023-01

Biotechnology • Pharmaceuticals • Manufacturing

ProBio is a contract development and manufacturing organization (CDMO) focused on biologics, cell & gene therapies, and mRNA-LNP discovery and GMP manufacturing. The company provides integrated services across antibody discovery, engineering and developability assessment, IND‑enabling CMC, regulatory support and tech transfer, and GMP production for advanced modalities including in vivo CAR‑T, bispecific/trispecific antibodies, antibody‑drug conjugates (ADCs), lentiviral vectors and targeted RNA delivery platforms. ProBio emphasizes phase‑appropriate quality/compliance and global capacity to support programs from discovery through early commercialization.

📋 Description

• Develop and execute annual and quarterly marketing plans aligned with business priorities and commercial goals within designated segments • Lead complex, integrated, multi-channel campaigns from strategy and planning through execution, measurement, and optimization • Translate corporate, commercial, and product strategies into marketing programs delivering measurable business outcomes • Manage campaign plans, budgets, timelines, stakeholder alignment, and performance tracking • Coordinate Commercial, Product Management, Scientific SMEs, Regional Marketing teams, and external partners • Present campaign strategies, recommendations, and performance insights to senior leadership • Develop customer segment, buying behavior, decision-making, and market understanding • Map customer journeys across each stage of the buying process • Translate customer needs and technical capabilities into value propositions, messaging, and campaigns • Use market insights, customer feedback, and performance data to refine strategy and positioning • Develop content strategies supporting demand generation, thought leadership, brand awareness, and customer engagement • Collaborate with R&D, Product Management, Commercial teams, and scientific SMEs to create customer-focused content • Ensure messaging consistency, brand alignment, and content relevance throughout the customer journey • Champion ProBio's value proposition across campaigns, content, and customer touchpoints • Define KPIs and success metrics for campaigns and content initiatives • Analyze campaign, funnel, and engagement performance to optimize outcomes and maximize ROI • Provide recommendations based on performance data, customer insights, and market trends • Partner with digital marketing teams to improve customer experience and demand generation effectiveness • Complete recruiter, hiring manager, and stakeholder interviews

🎯 Requirements

• 7+ years' experience in B2B marketing, campaign marketing, product marketing, or content marketing, preferably within life sciences, biotechnology, CDMO, or related industries • Proven success leading complex, integrated, multi-channel marketing campaigns with measurable commercial results • Strong strategic planning and project leadership skills • Ability to work independently and drive initiatives from concept to execution • Experience building customer journeys, value propositions, and messaging frameworks for technical or scientific products and services • Strong stakeholder management skills across commercial, product, scientific, and leadership teams • Strong analytical mindset with experience using data and insights to optimize marketing performance • Exceptional communication, writing, presentation, and interpersonal skills • Experience engaging with senior stakeholders • Highly organized and capable of managing multiple priorities in a fast-paced, global environment • Experience working with scientific subject matter experts and within a regulated industry is highly desirable • Bachelor's degree required • MBA or advanced scientific qualification is a plus • Successful completion of reference check • Must work in a drug-free workplace

🏖️ Benefits

• Medical, dental, and vision insurance • 401(k) retirement plan with a company match that vests fully on day one • Paid parental leave after three months of employment • Paid time off including vacation time, personal time, sick time, floating holidays, and company holidays • Flexible spending accounts and health savings accounts • Life and AD&D insurance • Short- and long-term disability coverage • Legal assistance • Supplemental pet, critical illness, accident, and hospital indemnity insurance • Commuter benefits • Well-being initiatives • Peer-to-peer recognition programs • Equal employment opportunity and affirmative action workplace • Drug-free workplace

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