Facebook Channel Manager

🕒 March 20

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Pubity Group

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2020

We Entertain, Empower and Inspire.

📋 Description

• Own revenue and engagement targets for the MemeZar Facebook page, taking full accountability for hitting KPIs. • Develop and execute the strategy and direction for the page to maximise growth and monetisation. • Source and curate high-quality static content directly for the page, ensuring it aligns with the MemeZar brand and audience expectations. • Upload video and static content, ensuring all posts are properly formatted and optimised for maximum engagement. • Monitor content performance and take corrective action: remove underperforming content and replace with optimised content to meet engagement and revenue metrics. • Maintain an organised content library and scheduling system to ensure a consistent posting cadence. • Plan and schedule posts to meet targeted publishing goals, ensuring the content calendar is followed consistently. • Coordinate with internal teams to align content schedules with key trends, events, and campaigns. • Analyse audience behaviour and performance metrics using Facebook’s analytics tools to inform content strategy. • Identify patterns and trends in audience engagement to refine and continuously optimise page performance. • Implement data-driven insights to improve reach, engagement, and monetisation outcomes. • Ensure all content meets platform and company quality standards before publishing. • Ensure compliance with Facebook’s community guidelines and copyright policies. • Provide regular reports on content performance, highlighting key insights and growth opportunities. • Present and lead meetings, sharing key findings and data tracking with stakeholders. • Stay updated on social media trends, platform updates, and competitor activity. • Collaborate with the Content Research teams to align content with overall business goals. • Work closely with social editors, video editors, and the Social Video Manager to ensure high-performing content is prioritised.

🎯 Requirements

• 3+ years of experience in social media management, ideally within a digital media, publishing, or social-first company. • Strong understanding of Facebook algorithms, content trends, and analytics tools. • Proven ability to analyse data and use insights to inform content and monetisation decisions. • Experience with social media scheduling, publishing, and performance optimisation tools. • Highly organised with excellent attention to detail and time management skills. • Strong written and verbal communication skills, with the ability to present findings to stakeholders. • Ability to thrive in a fast-paced, collaborative environment. • Experience owning revenue or engagement targets for a social media channel is a strong plus.

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities • Health insurance • Paid time off