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German-speaking Performance Marketing Lead

Job not on LinkedIn

đŸ”„ 2 minutes ago

đŸ‡ȘđŸ‡ș Europe – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

đŸ‘» Ghost score 12%

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đŸ—ŁïžđŸ‡©đŸ‡Ș German Required

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Logo of saas.group

saas.group

51 - 200 employees

đŸ’Œ Consulting

📣 Marketing

☁ SaaS

Consulting ‱ Marketing ‱ SaaS

saas. group is a company that acquires SaaS companies with a focus on bootstrapped businesses. They utilize a founder-friendly approach to enhance products and scale teams, ensuring that the company's original identity is preserved. saas. group offers a supportive exit strategy for founders, prioritizing the legacy and growth of the companies they acquire. They are committed to a streamlined acquisition process with minimal legal back and forth, focusing on product-led growth, community support, and empowering founders with financial freedom. The company specializes in small to mid-sized SaaS companies with recurring revenue models, aiming to elevate these businesses to become market leaders.

📋 Description

‱ Own paid performance strategy and standards across the SaaS portfolio ‱ Personally run the most valuable accounts across Google Ads, Microsoft Ads, LinkedIn and other platforms ‱ Create and test ad copy and landing pages ‱ Lead and support PPC freelancers by setting targets, reviewing accounts, approving budgets and running regular syncs ‱ Advise brands on strategy and budget allocation, manage expectations and challenge underperforming channel or budget decisions ‱ Take over paid setups for newly acquired brands ‱ Build systems, documentation and reporting to scale performance across brands and freelancers ‱ Partner with data analytics on tracking, attribution and CRM data flows into advertising platforms ‱ Support the M&A team with paid-focused acquisition-target due diligence ‱ Coordinate regularly with the SEO Team Lead

🎯 Requirements

‱ Several years owning paid budgets, including budgets of €1M+ annually, while remaining hands-on ‱ Demonstrated B2B lead-generation experience on search, including low conversion volumes, long sales cycles and optimization for lead quality ‱ Experience managing budgets ranging from a few thousand per month to six figures per month ‱ Deep expertise in Google Ads and Microsoft Ads ‱ Strong LinkedIn Ads experience ‱ Ability and curiosity to learn new advertising platforms ‱ Confidence with GA4, Google Tag Manager, offline conversion imports and CRM integration ‱ German at C1 level or native proficiency, with the ability to write compelling German ad copy ‱ Fluent English ‱ Genuine AI fluency and practical experience using AI tools, especially Claude ‱ Experience with ChatGPT ads is a bonus

đŸ–ïž Benefits

‱ 100% remote work from wherever you like, whenever you like ‱ Freedom and autonomy in a high-trust team ‱ Minimal bureaucracy and efficient ways of working ‱ Friendly, supportive team environment ‱ Internal network for exchanging ideas, knowledge, learning and expertise ‱ Flexible time off

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