Marketing CRM Manager

Job not on LinkedIn

🔥 10 hours ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🏆 Customer Success

👻 Ghost score 12%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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The Adaptavist Group

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

The Adaptavist Group is a diversified global company that focuses on making business work better across various digital ecosystems such as Atlassian, AWS, and Slack. They provide solutions in agile, DevOps, work management, ITSM, and cloud, aiming to help businesses with their transformation and competitive strategies. With over 10 brands under its umbrella, the company employs more than 1,000 people worldwide and serves a customer base including numerous Fortune 500 companies.

📋 Description

• Build and maintain contact segments and lists in HubSpot • Apply basic exclusion logic to targeting criteria • Support senior CRM team members and the wider Marketing team with complex, multi-condition segmentation • Support the marketing team in building and managing HubSpot workflows for standard nurture and lifecycle email sequences • Quality-assure email campaigns for accuracy, personalisation, and compliance before sending • Support A/B test planning for email marketing • Flag bounced, unsubscribed, or invalid contacts and apply suppression lists • Ensure email sends comply with GDPR, PECR, and CAN-SPAM • Maintain documentation of workflows, segments, and supporting materials • Monitor campaign performance, including open rates, click rates, unsubscribes, and deliverability • Work with the analytics team to present campaign performance usefully • Report findings and trends to senior CRM team members • Troubleshoot platform issues and escalate complex architecture problems

🎯 Requirements

• Strong hands-on CRM or marketing automation experience beyond campaign delivery • In-depth HubSpot knowledge, including workflows, segmentation, forms, and properties • Experience improving CRM data quality, contact management, and consent processes • Good understanding of email compliance, including GDPR and PECR • Ability to turn CRM reporting into clear recommendations • Experience creating guidance and training to help colleagues use the CRM effectively • Strong organisation, communication, and attention to detail • Confidence working independently and supporting the CRM Lead • Experience in a fast-paced tech or SaaS environment (desirable) • Familiarity with data enrichment, custom properties, and integrations (desirable) • Knowledge of email deliverability and CRM health monitoring (desirable) • Experience supporting lifecycle and nurture programmes (desirable)

🏖️ Benefits

• Very generous holiday (PTO) allowance • Flexible working hours • MacBook provided to all employees • Additional support for fully remote workers to set up home offices • 26 weeks of fully paid leave for birthing parents • 13 weeks of fully paid leave for non-birthing parents • Extended leave for adoption, IVF, surrogacy, elective egg freezing, menopause, menstruation, endometriosis, and PCOS • Remote-first way of working

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