Senior Salesforce Media Consultant

🕒 March 20

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Trigg Digital

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2019

🤝 B2B

🤖 Artificial Intelligence

🏢 Enterprise

B2B • Artificial Intelligence • Enterprise

Trigg Digital is a Salesforce Summit Partner and B2B consulting firm that designs, implements and manages AI-ready Salesforce CRM platforms. They combine strategy, implementation, change management and managed services with proprietary Agentforce products and accelerators to turn data, CRM and automation into measurable commercial impact across sales, service, marketing, analytics and platform engineering. Trigg works primarily with enterprise customers in retail, media, consumer goods, high tech, financial services and telecommunications to deliver secure, scalable, AI-powered customer and revenue solutions.

📋 Description

• Collaborate with clients to understand their lead-to-cash, advertising strategy & sales operations teams needs, challenges and requirements. • Develop strategies to leverage Salesforce Media Cloud for centralizing and monetizing ad inventory across platforms like Google Marketing Platform (GMP); Meta Ads; Criteo and LinkedIn and more. • Provide expert advice on best practices for ad operations, inventory optimization, and revenue growth. • Lead the implementation of Salesforce Media Cloud solutions, ensuring alignment with client requirements. • Configure and customize Salesforce Media Cloud, including: - Understanding and leveraging the Media Cloud data model. - Building Salesforce screen and record-triggered flows. - Creating validation rules, custom fields, and duplicate rules. - Configuring record sharing and security settings. - Integrate Salesforce Media Cloud with third-party platforms like Criteo, Google Ad Manager (GAM), and other AdOps tools. • Work alongside project manager assisting with end-to-end project delivery, including planning, execution, and monitoring. • Coordinate with cross-functional teams to ensure timely and successful project completion. • Provide regular updates and reports to stakeholders on project progress and milestones. • Write clear and concise user stories in the standardized format: - AS A [user role], I WANT [goal], SO THAT [reason]. - Define acceptance criteria using the GIVEN/WHEN/THEN format: - GIVEN [scenario X], WHEN [event Y occurs], THEN [expected outcome Z]. - Ensure all configuration requirements are documented unambiguously for development and testing teams. • Conduct training sessions for clients and internal teams on Salesforce Media Cloud functionalities. • Provide ongoing support and troubleshooting to ensure smooth operation of implemented solutions. • Develop documentation and user guides to facilitate knowledge transfer. • Stay updated with the latest Salesforce Media Cloud features and industry trends. • Identify opportunities for process improvements and innovative solutions. • Participate in Salesforce community events and forums to share knowledge and best practices.

🎯 Requirements

• Minimum of 5 years of experience in Salesforce consulting, with a focus on advertising operations, ad tech, or media monetization. • Proven track record of successful Salesforce Media Cloud implementations. • Experience working with platforms like Google Ad Manager (GAM), Criteo, Meta Ads, Google AdWords, and programmatic advertising tools. • Strong understanding of AdOps and its application in marketing departments for retailers or other businesses looking to monetize content space. • In-depth knowledge of Salesforce Media Cloud capabilities and limitations. • Proficiency in Salesforce configuration, customization, and integration, including: — Salesforce data model and object relationships. — Screen and record-triggered flows. — Validation rules, custom fields, and duplicate rules. — Record sharing and security settings. • Familiarity with related technologies such as Salesforce Marketing Cloud, CRM, and data analytics tools. • Salesforce Media Cloud Consultant certification experience is desirable. • Salesforce Administrator Certification or equivalent is desirable. • OmniStudio Consultant or Developer certification is desirable • Additional Salesforce certifications (e.g., Salesforce Certified Platform App Builder) are desirable. • Excellent communication and interpersonal skills. • Strong analytical and problem-solving abilities. • Ability to work independently and as part of a team. • High level of professionalism and client-focused approach. • Bachelor’s degree in Business, Information Technology, Marketing, or a related field.

🏖️ Benefits

• Competitive salary and benefits package • Opportunities for professional development and career advancement • Flexible working arrangements • A collaborative and innovative work environment