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Publisher Business Development Manager

Job not on LinkedIn

đź•’ September 22

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟡 Mid-level

đźź  Senior

đź’° Business Development (BDR)

đź‘» Ghost score 30%

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Logo of Team Up - We Build Teams

Team Up - We Build Teams

51 - 200 employees

Founded 2021

đź’Ľ Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Team Up is an innovative company focused on building remote teams for businesses looking to enhance their workforce. By providing a platform for recruitment, employer of record (EOR) services, and a diverse talent pool that includes developers, designers, marketing experts, and more, Team Up delivers a comprehensive solution for companies to efficiently hire and manage remote professionals. With a proven track record of client retention and substantial savings in hiring costs, Team Up is committed to reshaping the future of work.

đź“‹ Description

• Identify, prospect, pitch, and onboard publishers to the Google MCM account • Ensure a smooth and technically sound process from contract to first impression • Focus on acquiring in-app and CTV publishers while developing relationships across web, news, gaming, entertainment, and finance verticals • Guide publishers through Google Ad Manager delegated account setup, policy compliance requirements, and initial inventory configuration • Build and maintain long-term publisher relationships focused on inventory monetization, yield optimization, and fill-rate improvement • Develop and execute outbound strategies through cold outreach, industry events, partner referrals, and inbound qualification • Monitor publisher performance after onboarding and identify opportunities for inventory growth and issue resolution • Collaborate with Technical teams to resolve integration issues and ensure successful publisher onboarding • Stay current with Google MCM policy updates, AdX eligibility requirements, and programmatic market trends • Maintain an accurate publisher acquisition pipeline and report on onboarding metrics and publisher revenue contribution • Work toward publisher acquisition, onboarding, and revenue growth targets

🎯 Requirements

• 3+ years of experience in Business Development, Publisher Acquisition, Partnerships, or a similar role within the AdTech ecosystem • 1+ years of hands-on experience working with Google MCM (Multiple Customer Management), including delegated account setup, publisher onboarding, and policy compliance • Strong working knowledge of Google Ad Manager (GAM), including ad unit configuration, inventory types, targeting, and reporting • Proven track record of independently acquiring and developing relationships with mid-to-large publishers • Strong understanding of programmatic monetization, including CPM dynamics, floor pricing, deals, and SSP/AdX relationships • Existing network of digital publishers across web, mobile apps, or CTV • Familiarity with Google AdX eligibility requirements and publisher policy enforcement • Excellent communication and negotiation skills, with the ability to explain technical monetization solutions to non-technical stakeholders • Self-driven approach with the ability to independently manage a pipeline and achieve acquisition targets with minimal supervision

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