Senior Product Marketing Manager

Job not on LinkedIn

🔥 2 minutes ago

🇬🇧 United Kingdom – Remote

💵 £100k - £120k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

Where this job comes from

Posted on Ziff Davis's careers page, not through a job board

First seen by Remote Rocketship 2 minutes ago

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Ziff Davis

1001 - 5000 employees

Founded 1927

💼 Consulting

🏥 Healthcare

📣 Marketing

💰 $650M Post-IPO Debt on 2017-06

Consulting • Healthcare • Marketing

Ziff Davis is a multi-billion dollar digital media and internet company, home to over 40 leading brands in technology, shopping, gaming and entertainment, connectivity, health and wellness, cybersecurity, and martech. With a focus on mergers and acquisitions, Ziff Davis has deployed around $3 billion in capital, leveraging its deep industry knowledge, technological expertise, and investment acumen. The company is committed to corporate responsibility, emphasizing diversity, equity, and inclusion, as well as environmental, social, and governance practices. Ziff Davis serves millions of customers worldwide, offering a diverse range of digital media and internet services.

📋 Description

• Define and own overarching messaging, positioning, and Go-To-Market strategy across the enterprise portfolio • Spearhead cross-functional product launches in coordination with Product Management, Sales, and Corporate Marketing • Identify cross-sell opportunities and build unified messaging strategies across connectivity solutions • Define and maintain ideal buyer personas, map customer journeys, and gather feedback to inform product roadmaps • Conduct win/loss analyses and monitor the competitive landscape • Develop sales collateral including pitch decks, competitive battle cards, and ROI calculators • Drive a social-first content engine through videos, blogs, and whitepapers • Translate complex networking concepts into accessible messaging for technical and business audiences • Represent the company at industry events, deliver keynote presentations, and host live webinars • Manage and develop a Junior Product Marketer

🎯 Requirements

• Deep, hands-on experience in the networking, Wi-Fi, or telecommunications industry • Background as a Sales Engineer, Solutions Architect, or technical PMM strongly preferred • 8+ years of core product marketing experience • Strong grasp of buyer personas, competitive intelligence, and GTM launch execution • Comfortable speaking on stage, on camera, and presenting to executive-level enterprise customers • Passion for advocacy, community building, and engaging directly with IT and network professionals • Proven track record of creating engaging technical content that builds community and simplifies complex topics • Ability to travel to industry events, customer sites, and community meetups as required • Bachelor's degree in a relevant field or equivalent work experience

🏖️ Benefits

• Willingness and ability to travel to industry events, customer sites, and community meetups as required

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