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Senior Marketing Strategy, AI Evaluation Specialist

🔥 2 minutes ago

🗽 New York – Remote

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đź’µ $55 - $75 / hour

⏰ Full Time

đźź  Senior

🤖 Artificial Intelligence

đź‘» Ghost score 0%

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24-MAG

2 - 10 employees

🤝 B2B

đź’Ľ Consulting

B2B • Consulting

24-MAG is a commercial strategy and execution firm that helps B2B organizations design and implement systems, workflows, and operating rhythms for sales, client management, and cross-functional projects. They focus on transforming scattered processes into aligned, measurable, and scalable commercial functions—covering pipeline structure, account management frameworks, and operational discipline for teams seeking efficient, intentional growth.

đź“‹ Description

• Guide research and engineering teams on brand strategy, growth marketing, performance marketing, and campaign-planning concepts • Identify gaps in model understanding across customer segmentation, positioning, channel strategy, creative development, and measurement • Apply practical marketing judgment to complex scenarios involving brands, audiences, markets, and commercial objectives • Ensure marketing tasks reflect realistic business decisions and professional standards • Design challenging, domain-relevant tasks grounded in real marketing practice • Write accurate, well-reasoned solutions covering brand, growth, campaign, and performance-marketing scenarios • Develop problems requiring strategic judgment, prioritisation, interpretation of data, and evaluation of trade-offs • Ensure tasks are clear, internally consistent, and suitable for structured assessment • Evaluate AI-generated marketing responses against established rubrics and scoring criteria • Assess correctness, strategic judgment, reasoning quality, relevance, and practical applicability • Compare alternative outputs and identify which response provides the stronger marketing recommendation • Document factual errors, unsupported assumptions, weak strategic logic, and incomplete analysis • Provide clear written feedback that supports improvements in model behaviour • Develop and refine evaluation guidelines for brand, growth, campaign, and performance-marketing tasks • Define scoring criteria for strategic quality, commercial judgment, reasoning, and execution feasibility • Participate in calibration activities with other marketing specialists • Collaborate across teams to maintain consistency and accuracy throughout the training data

🎯 Requirements

• US-based senior marketing professional • At least 8 years of dedicated professional experience in marketing • Senior-level expertise in brand strategy, growth marketing, performance marketing, campaign strategy, or related areas • Experience working within a recognised consumer brand, agency, technology company, or comparable organisation • Prior experience evaluating LLM or AI-generated outputs using structured rubrics or scoring criteria is required • Demonstrable career progression into senior manager, director, vice president, or comparable leadership responsibilities • Strong commercial judgment • Ability to evaluate complex marketing decisions • Excellent written and verbal communication skills • Reliable availability for at least 35 hours per week during weekdays • A degree in marketing, business administration, communications, economics, consumer psychology, or a related field is highly relevant • Graduate-level education in marketing, strategy, business, or management may be helpful • Equivalent senior professional experience in brand, growth, or performance marketing may also be considered • Professional training in analytics, market research, digital marketing, or AI evaluation may be valuable • Applicants should clearly describe relevant AI evaluation experience in their application • Immediate availability is preferred

🏖️ Benefits

• Full-time remote engagement • Competitive hourly compensation • W-2 contingent employment arrangement • Remote consulting opportunity • Immediate availability preferred • Work may include onboarding, specialty calibration, task development, and ongoing quality review

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