Audience Growth Consultant

Job not on LinkedIn

🔥 13 hours ago

🗽 New York – Remote

🗽 New York – Remote

💵 $49 / hour

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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350.org

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2011

💼 Consulting

📦 Logistics

🤝 Non-profit

Consulting • Logistics • Non-profit

350. org is a global movement comprised of ordinary people working to create a world powered by clean, accessible, and affordable renewable energy. The organization fights for climate justice by advocating for a transition away from fossil fuels to renewable energies such as solar and wind power. 350. org organizes online campaigns and local groups to push for significant climate action and influence policy change, aiming to foster a sustainable and equitable future. It is committed to raising awareness, mobilizing communities, and fighting for climate solutions worldwide.

📋 Description

• Develop and execute a US-audience social media growth strategy aligned with global campaign priorities and organizational KPIs • Adapt global campaign narratives, key messages, and creative assets for US audiences while maintaining global brand consistency • Produce at least 15 content pieces per month across Instagram and Facebook, including short-form video, copy, and visual content • Develop and apply a content review protocol for approximately five incoming pieces per week, providing feedback within 24 hours • Coordinate with global communications colleagues on audience segmentation, content production, and publishing schedules • Apply geolocation and audience segmentation protocols to US-specific content • Localize and adapt calls-to-action for US audiences • Analyze US follower engagement and growth metrics using platform analytics and social listening tools • Submit findings and recommendations to the Global Social Media team • Monitor US cultural discourse, platform algorithm updates, creative trends, and emerging social/media narratives • Design and interpret statistically sound A/B and message-testing protocols • Track performance against growth KPIs and iterate tactics based on data analysis • Set up, manage, and evaluate paid awareness and growth campaigns such as Meta Ads • Optimize ad targeting, budgets, bidding strategies, and creative assets using CPM, CPC, CTR, conversion rate, and ROAS • Monitor CPA and cost-per-follower and advise campaign budget allocation • Support crisis communication protocols for US audiences and platforms • Monitor reputational risks and fast-moving situations requiring rapid-response content

🎯 Requirements

• Senior-level experience in social media strategy, with a demonstrated track record of driving measurable audience growth • Tech-savvy, with proven experience adapting content and strategy to platform algorithm changes and evolving creative trends • Hands-on experience creating and publishing content for Instagram and Facebook, including copy, graphics, and short-form video production • Proficiency with Canva • Experience setting up, managing, and evaluating paid social advertising campaigns • Fluency in CPM, CTR, CPA, ROAS, and conversion rate metrics • Proficiency with audience insight and social listening tools such as Google Trends/Insights, Junkipedia, Brandwatch, or similar • Proven senior experience in crisis communication and rapid response situations • Strong analytical skills and ability to translate performance data into actionable strategy and concrete content outputs • Strong writing skills in English, with ability to adapt tone and voice across audience segments • Spanish as a secondary language is desirable • Experience with advocacy, campaigning, or nonprofit communications is desirable

🏖️ Benefits

• Approximately 100 full-time consultant days during the period of 6 months • Invoiced monthly against deliverable progress