Email & SMS Account Manager – eCommerce

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🕒 April 1

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4Media Marketing

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

Marketing • eCommerce

BAD Marketing is a bold and disruptive marketing agency focused on revolutionizing digital marketing through innovative growth strategies. Partnered with Hemon and 4Media, BAD Marketing specializes in scaling brands by creating high-quality content, optimizing conversions, and leveraging platforms like Amazon. They excel in paid advertising, email marketing, content creation, strategic offer crafting, and comprehensive funnel building to drive client growth and success. The company prides itself on its commitment to transparency, data-driven insights, and customer-centric service, aiming to redefine the standard agency model by prioritizing current clients' success over acquiring new ones.

📋 Description

• Lead client communication with clarity, confidence, and strategic insight — you are the face of our retention strategy for each account. • Develop creative, non-basic campaign concepts that align with each brand's voice, goals, and customer journey — ideation is as critical as execution. • Guide your team of designers and collaborate with copywriters to produce error-free, on-brand, conversion-driven content. • Own retention performance — build and manage advanced email and SMS flows, campaign calendars, and data-backed optimizations. • Conduct ongoing account audits to identify segmentation, automation, and A/B testing opportunities. • Translate metrics (CTR, CVR, RPR, LTV) into actionable, digestible client insights that drive decision-making. • Proactively manage timelines, resources, and internal collaboration — you never drop a deadline. • Ensure consistent QA and brand alignment across all creative assets — from email layout to SMS tone. • Stay ahead of industry trends and continually bring fresh, innovative campaign ideas to your team and clients.

🎯 Requirements

• 1+ years of comprehensive eCommerce retention marketing experience (not limited to freelance or assistant roles). • Proven ability to manage 8–10 client accounts simultaneously and guide a small creative team with minimal oversight, while maintaining high-quality output. • Prior experience with Klaviyo or similar ESPs at an advanced level. • Strong portfolio of full-funnel email and SMS campaigns — from ideation to performance analysis. • Strategic thinker with a bias for creativity and performance — you're not here to do the obvious. • Confident, proactive communicator who can simplify complex data and strategies into clear client communication. • Obsessive attention to detail — no typos, broken links, or off-brand creative on your watch. • Able to prioritize and pivot in a fast-paced agency environment with zero micromanagement. • Strong understanding of eCommerce metrics: CAC, LTV, CVR, RPR, and how they influence retention decisions. • U.S. or Colombia-based and located within ±3 hours of EST. Must be available Monday–Friday, 9AM–6PM EST.

🏖️ Benefits

• Competitive compensation • Health, dental, and vision insurance (U.S. residents only) • PTO + Paid U.S. holidays • Fully remote • Career growth pathways in a high-performance culture • Work with a creative, high-accountability team that takes pride in their craft