Integrated Media Strategist

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🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

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Acadia

WebsiteLinkedInAll Job Openings

201 - 500 employees

🛍️ eCommerce

🛒 Retail

🤝 B2B

eCommerce • Retail • B2B

Acadia is a full-service digital growth agency focused on e-commerce and retail media. The company provides strategy, advertising, analytics & business intelligence, paid media, content and creative, SEO, and conversion rate optimization across marketplaces and retail networks such as Amazon, Walmart, Instacart, Target and Kroger. Acadia helps brands (B2C and B2B clients) maximize sales and ROI through retail marketplace management, data-driven media planning and creative execution, with specializations in multi-location brands, beauty, CPG, pets, apparel, restaurants, and health & wellness.

📋 Description

• Lead the development of integrated, full-funnel media strategies that align with client goals and modern media behaviors. • Champion audience-first planning by mentoring team members in audience segmentation, tool usage, and activation thinking. • Own the strategic POV in client conversations, partnering closely with strategy, analytics, and creative teams to align messaging, media, and measurement. • Provide direct oversight and guidance to junior planners and associates, ensuring their work is sharp, accurate, and insight-driven. • Help evolve planning frameworks, internal documentation, and team-wide best practices that scale with the agency. • Serve as a trusted point of contact for key clients — delivering recommendations, POVs, and performance analysis with clarity and confidence. • Help define KPIs and establish robust measurement plans for every campaign. • Oversee and guide the creation of campaign recaps, reports, and optimizations; identify performance trends and translate data into actionable insights. • Supervise planning team output across multiple accounts; review media plans for accuracy, strategy alignment, and integration across channels. • Manage timelines, deliverables, and team workload in collaboration with project managers and channel leads. • Foster a collaborative environment where media planners feel supported, challenged, and encouraged to grow. • Train and mentor junior team members — helping them learn to “think like strategists” and present with authority. • Confident using a mix of tools for planning, measurement, and insights (Resonate, MediaRadar/Vivvix/Kantar, Nielsen, Traffic Lift, etc.). • Strong working knowledge of performance media channels — including Paid Search, Social, Display, Streaming Video/CTV, Audio, Native, and Linear TV.

🎯 Requirements

• Ideal candidates have 4–6 years of media planning experience in an agency or fast-paced media environment, with at least 1 year in a supervisory or mentorship role. • Strong client communication skills and cross-functional collaboration experience are a must.

🏖️ Benefits

• A work environment that enthusiastically encourages creativity, risk-taking and growth. • 16 Paid Holidays • Paid vacation and sick time • We are closed Christmas Eve through New Year's Day • Solid Health benefits (medical, dental, and vision insurance) • 401k and Equity Grants • Education Reimbursements • Opportunity for growth that is second to none in the industry • Flexible working hours