Senior Co-op Specialist

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Logo of Adams Publishing Group LLC

Adams Publishing Group LLC

1001 - 5000 employees

Founded 2014

📱 Media

Media • Publishing • Advertising

Adams Publishing Group LLC is a media company focused on providing news and advertising solutions to communities across the United States. With a reach of over 34 million people each month, the company publishes newspapers, digital magazines, and offers commercial printing services. Their commitment to local journalism and community engagement is at the core of their operations, adapting to the evolving needs of the audience they serve.

📋 Description

• Partner with sales representatives to identify, develop, and close co-op advertising opportunities across assigned markets • Educate and coach sales teams on how to incorporate co-op funding into client conversations and proposals • Help advertisers, dealers, and local businesses maximize available co-op funding opportunities • Identify new co-op revenue opportunities and support market expansion efforts • Collaborate with sales leadership to develop strategies that increase co-op participation and revenue growth • Present co-op advertising solutions to local businesses, dealer groups, and brand representatives • Serve as the company's West Coast co-op expert and primary resource for sales teams • Develop and deliver training programs, tools, and resources that improve co-op knowledge and selling effectiveness • Simplify complex co-op program requirements into clear, actionable guidance • Build and maintain relationships with brand representatives, co-op agencies, and program administrators

🎯 Requirements

• Deep knowledge of co-op advertising programs, funding structures, and reimbursement processes • Experience working with co-op programs from the dealer, brand, agency, or media side • Strong presentation, communication, and relationship-building skills • Ability to influence and support sales professionals in a consultative environment • Experience educating, training, or coaching others • Strong organizational skills and attention to detail • Ability to manage multiple priorities in a remote work environment • Experience with co-op agencies, co-op connect or other co-op-specific contacts (preferred)

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