Head of Funnel Conversion, CRO

Job not on LinkedIn

🔥 5 minutes ago

🇺🇸 United States – Remote

💵 $200k - $400k / year

⏰ Full Time

🔴 Lead

📊 Conversion Rate Optimizer (CRO)

👻 Ghost score 0%

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AIOS

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2021

🏥 Healthcare

💊 Pharmaceuticals

👥 B2C

💰 Seed Round - Fella Health on 2020-01

Healthcare • Pharmaceuticals • B2C

AIOS is a consumer-facing telehealth health and wellness company that provides prescription-based weight-loss and men's health programs. The service pairs board-certified clinicians and free labwork (in-clinic or at-home) with medication-based treatments — including GLP-1 therapies (e. g. , tirzepatide), testosterone support (enclomiphene), and other metabolic/longevity medicines (metformin, rapamycin, NAD+) — shipped directly to members. Programs emphasize personalized metabolic assessments, health coaching, and a six-month money-back guarantee, targeting time-crunched men seeking sustainable weight loss, improved energy, and fertility/sexual health support.

📋 Description

• Own end-to-end website conversion rate from Meta ads across all countries • Manage the rapidly expanding Funnel Conversion team of country-specific product squads • Guide Funnel Conversion Leads in understanding target customers in their countries • Direct macro and micro experiment ideation, prioritization, hypothesis development, execution, measurement, and learning • Hold Leads accountable for country-specific landing pages, quizzes, and checkout experiences • Run product squads consisting of a Funnel Conversion Lead, Engineer, and Designer per country • Improve funnel conversion tooling • Collaborate with design and engineering to ship high-quality tests rapidly • Report directly to the CEO and manage the existing Funnel Conversion Lead • Scale Meta spend globally across multiple countries through improved funnel performance

🎯 Requirements

• 5+ years leading and running a high volume of experiments for DTC ecommerce brands in high-pace, high-transaction-volume environments • Experience personally owning end-to-end testing from ideation and setup through QA and readouts • Strong understanding of consumer behavior and consumer experience • Understanding of ad-to-landing-page handoff and paid efficiency metrics including CPL, CAC, quality score, and landing-page experience • Strong analytics skills and ability to analyze segments and behavior • Comfortable with design principles and wireframing • Sufficiently technical to work with code and turn ideas into pixels • Ability to lead high-performing teams and manage country-specific product squads • Strategic ability to balance detailed execution with high-level direction • Highly organized, resourceful, autonomous, and able to manage multiple projects concurrently • Experience with or willingness to work in Omniconvert, PostHog, and Hex • Availability to work long days, weekends, and the default 50–60 hour workweek • Ability to work until midday Pacific Time most weekdays

🏖️ Benefits

• Early stage equity up to 0.3% • Comprehensive medical insurance (if appropriate) • Fully remote work • Personal development budget for books, courses, and coaching • Personal wellness budget for gym and health apps • Free membership with a clinic offering GLP-1s • Free biweekly health coaching • Free biweekly work coaching • MacBook and work-from-home equipment provided as needed • Opportunity to shape the company culture