Marketing Operations Manager

Job not on LinkedIn

🔥 8 minutes ago

🏛️ District of Columbia, Washington – Remote

🏛️ District of Columbia – Remote ☕ Washington – Remote

💵 $78k - $121k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

🦅 H1B Visa Sponsor

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👻 Ghost score 0%

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American Psychological Association

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1892

🏥 Healthcare

💼 Consulting

🤝 Non-profit

Healthcare • Consulting • Non-profit

American Psychological Association is a leading nonprofit professional organization that advances psychological science, practice, education, and public understanding to benefit society and improve lives. It publishes scholarly journals and APA Style resources, maintains extensive research databases, offers continuing education and accreditation, provides member services and networking, and advocates for psychology-informed policy and practice. APA also hosts conferences, issues standards and guidelines, and produces public-facing content on mental health, research, and professional development.

📋 Description

• Support APA Publishing's marketing engine through project management of tactical marketing initiatives across email, landing pages, social media, and audience segmentation • Serve as the primary administrator of the team's work management platform, including user access, workflows, intake processes, and reporting • Manage audience segmentation and list hygiene for targeted campaigns across APA Publishing audiences • Own campaign structure management, ensuring consistency, scalability, and compliance with marketing and data privacy laws, including CAN-SPAM, GDPR, and CASL • Execute email campaigns, prioritize the email calendar, support content personalization, and ensure audience alignment • Identify opportunities to optimize and streamline usage of tools within the martech stack • Monitor social media trends, platform changes, and audience insights to inform content and channel strategy recommendations • Collaborate with the Marketing Analytics Manager to report on social, landing page, and email performance and recommend optimizations • Maintain documentation of work management processes, best practices, and platform usage training • Manage relationships with external vendors and platform providers, including contract renewals and troubleshooting • Collaborate effectively across functional areas and departments • Perform other duties as assigned

🎯 Requirements

• Bachelor's degree in marketing, communications, or a related field • 5+ years of digital marketing experience • Strong project management skills with the ability to manage multiple projects across different stakeholders • Strong communication and collaboration skills to work effectively with internal stakeholders and vendors • Advanced proficiency with the Microsoft Office Suite • Experience with marketing automation and CRM platforms, such as Salesforce Marketing Cloud and Salesforce Sales Cloud • Experience with social media management platforms, such as Sprout Social and Hootsuite • Experience administering a work management platform, such as Wrike and Asana • Familiarity with ESP capabilities and rendering/testing tools, such as Litmus • Demonstrated ability to craft effective prompts in AI tools, such as Claude, Gemini, and Copilot • Qualified candidates must attach a resume and cover letter • Final candidates must successfully complete a background check • Preferred: experience in a nonprofit association, academic, or scholarly publishing marketing environment

🏖️ Benefits

• Remote Work/Flexible Scheduling • 401(k) option with employer match of up to 4% • Medical, dental, and vision insurance options • Outpatient mental health benefit • Paid personal/vacation time • 12 paid holidays • Family/Medical Leave • Tuition assistance • Employee Assistance Program (EAP) • Short- and long-term disability insurance