Senior Manager, Content Marketing

🕒 2 days ago

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Revalize

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🤝 B2B

🛒 Retail

💰 Private Equity Round on 2021-11

Software • B2B • Retail

Revalize is a company that provides a comprehensive suite of Configure, Price, Quote (CPQ) and data analytics software solutions primarily for the food equipment and supplies (FES) industry. They offer a range of products under the AutoQuotes (AQ) brand, including AQ CPQ, AQ Design Solutions, AQ Insight Pro, AQ Pay, and AQ Products API. These tools help manufacturers, dealers, sales representatives, and consultants simplify their sales processes, improve collaboration, and increase efficiency. Revalize's solutions focus on data visualization, analytics, and multi-channel payment processing to enhance performance and productivity in managing quotes and sales for FES products.

📋 Description

• Develop and own a comprehensive content marketing strategy and editorial calendar aligned with company goals, buyer personas, and key channels. • Own hands-on development of high-quality content across formats and channels, leveraging AI tools to improve efficiency, optimize SEO/GEO/AEO, and maximize discoverability. • Collaborate with cross-functional marketing teams, including demand generation, events, and product marketing, to ensure cohesive brand messaging. • Monitor content performance using KPIs and analytics, delivering actionable insights for continuous improvement. • Lead and mentor a team of copywriters and agency partners, while overseeing content governance, workflows, and operations for consistency and scalability.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or a related field. • 7+ years of experience in content strategy, content marketing, or a similar role, ideally within SaaS or the manufacturing technology space. • 3-5 years of experience managing people, including leading team members and managing contractors and agency partners. • Deep understanding of SEO best practices, emerging GEO/AEO strategies, and content optimization techniques for better search engine and LLM visibility. • Advanced writing and editing capabilities with an adaptable, brand-consistent tone, supported by a strong portfolio of B2B content and campaigns. • Data-driven mindset with the ability to analyze KPIs and adjust strategies accordingly.

🏖️ Benefits

• PTO • Sick and Parental Leave • Medical, Dental, and Vision Insurance • 401(k) Plan • Health Savings Account • Life Insurance • Employee Assistance Program