Product Marketing Manager

🔥 15 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

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Logo of Arbiter

Arbiter

51 - 200 employees

Founded 1984

📚 Education

⚽ Sports

☁️ SaaS

💰 Debt financing on 2020-03

Education • Sports • SaaS

Arbiter is a connected software platform for K–12 sports and activities that centralizes registration, rostering, event and game scheduling, facilities management, official assignment, eligibility tracking, payments (Arbiter Pay), and communications in one system. The company supports schools, assigners, associations, and governing bodies with tools to reduce manual work, enforce compliance and eligibility rules, process secure online payments and 1099s, run background checks, and provide reporting and visibility across districts and statewide organizations. Arbiter emphasizes time savings for administrators and athletic staff and has served the K–12 and officiating ecosystem for over 40 years.

📋 Description

• Own product positioning, messaging, and value propositions across Arbiter’s products and platform • Translate product capabilities into clear customer outcomes and support the One Arbiter Platform narrative • Lead go-to-market planning and launch readiness for new products, releases, and strategic initiatives • Coordinate release communications and alignment across Product, Marketing, Sales, and Support • Use product data and customer insights to improve adoption, engagement, cross-product usage, and expansion • Define launch and adoption measures, evaluate results, and recommend improvements • Build a pipeline of customer insight through interviews, win/loss reviews, and feedback from Sales and Customer Success • Turn customer insight into case studies, references, and input shaping positioning and roadmap • In the first 30 days, learn products, buyers, and market; meet cross-functional leaders; and speak with customers • In the first 60 days, deliver a One Arbiter Platform positioning and messaging framework, competitive overview, and reusable launch playbook • In the first 90 days, lead a launch end to end, establish baseline adoption and cross-product metrics, and present improvement recommendations

🎯 Requirements

• 5+ years of experience in product marketing, product management, go-to-market strategy, or a related SaaS role • Strong product positioning, messaging, launch planning, and adoption experience • Exceptional written, verbal, and presentation communication skills • Analytical mindset and ability to turn product data into clear recommendations • Ability to influence cross-functional teams and drive alignment without direct authority • Expected to use AI as a practical force multiplier for messaging, content development, launch preparation, insight synthesis, positioning, customer communications, and adoption strategies • Preferred: Experience supporting a multi-product SaaS platform • Preferred: Experience using product analytics tools such as Pendo • Preferred: Experience in athletics, sports technology, K-12, education technology, or adjacent markets • Reliable internet connection of at least 10 Mbps • Cell phone or device for MFA texts or calls

🏖️ Benefits

• Fully Remote: Work from any of the 30 U.S. states where we are set up to employ • Reliable internet connection (10 Mbps minimum) • Cell phone or device for MFA (multi-factor authentication) texts or calls • Flexible PTO: Take the time you need to recharge, with no set accrual cap • Paid volunteer days • Medical, dental, and vision plans • Generous HSA contribution • 401(k) dollar-for-dollar 5% match, vested immediately • Award-winning culture focused on collaboration and recognition

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