VP, Integrated Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $260k - $330k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

🦅 H1B Visa Sponsor

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Logo of Assured

Assured

11 - 50 employees

🛡️ Insurance

☁️ SaaS

🤖 Artificial Intelligence

Insurance • SaaS • Artificial Intelligence

Assured is a company that provides P&C (property and casualty) carriers with innovative solutions for claims processing. Their platform offers a suite of modular solutions designed to enhance customer experience, close claims quickly, and improve loss ratios through structured data collection and processing. The Assured platform facilitates the entire claims lifecycle, including FNOL (First Notice of Loss), messaging, fraud detection, and catastrophe (CAT) management. Their solutions are available as white-label SaaS offerings, requiring no integration, and can be deployed swiftly. With a focus on data-driven approaches, they aim to transform claims management in the insurance industry by harnessing artificial intelligence and providing streamlined, automated processes.

📋 Description

• Modernize insurance through software solutions for claims processing • Run the growth engine end-to-end across ABM/PBM, paid, digital, SEO/AEO, events, lifecycle, and web for top 80 named carriers • Lock the named-account list with Sales and the founders • Scope and launch person-based marketing plays against top accounts • Define and run the marketing-to-sales SLA, including cadence, handoffs, and service levels • Hire, develop, and direct a small senior AI-first team • Set the team’s quality bar and operating rhythm • Scope the ABM, PBM, and attribution stack • Operate from weekly named-account and other relevant data dashboards • Make flagship events named-account plays with routing into the PBM system • Own always-on web, paid, and search presence in the CCO/CIO/CAIO conversation • Ensure plays, gift policies, and event formats comply with carrier anti-bribery norms • Partner closely with Sales, Product Marketing, technical marketing-ops/data colleagues, and the founders

🎯 Requirements

• 10+ years in growth, demand generation, or integrated marketing • Senior leadership of a named-account / ABM motion • Track record building and running ABM/PBM programs against a defined, high-value account list • Experience with enterprise or regulated buyers ideally • Fluency across paid, digital, SEO/AEO, events, lifecycle, web, and attribution • Strong operating discipline and ability to build and manage a marketing-to-sales SLA • Proven people leadership and ability to multiply a small senior team • Ability to partner deeply with sales and technical marketing-ops/data colleagues • High ownership, low ego, and builder’s appetite for writing the playbook from scratch

🏖️ Benefits

• Competitive salary and equity packages for all employees • Platinum medical, dental, and vision • Free life insurance, including long-term disability and short-term disability • Unlimited PTO and paid holidays • Maternity and paternity leave • Assured contributes 3% of your income to a 401(k), even if you don't contribute • Lunch provided 2x/week • Monthly phone stipend • Other home office perks • Health FSAs and HSAs • Team events and offsites

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