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Paid Media Director

Job not on LinkedIn

🕒 May 19

🇨🇦 Canada – Remote

⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 35%

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Logo of Atomic - Remote Jobs

Atomic - Remote Jobs

1 - 10 employees

📣 Marketing

📦 Logistics

✈️ Travel

Marketing • Logistics • Travel

Atomic - Remote Jobs is a recruitment platform that connects tech professionals in Latin America and Canada with remote career opportunities at startups and established companies worldwide. It operates a remote job board and offers personalized candidate support and matching, focusing on roles in engineering, design, marketing, and operations while emphasizing transparency, long-term career fit, and remote-first work arrangements.

📋 Description

• Own the strategy, performance, and optimization of paid campaigns across a portfolio of education-focused clients • Lead Paid Media strategy and execution across channels including Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, Display, YouTube, and Streaming Media • Own campaign performance for assigned accounts, ensuring campaigns align with partner goals such as inquiries, applications, enrollments, and lead generation • Monitor campaign performance and provide clear reporting, insights, and optimization recommendations to partners and internal teams • Identify and execute ongoing testing opportunities across channels, audiences, and creative approaches to improve results • Collaborate with creative, analytics, and account teams to ensure smooth execution and strong campaign performance • Support and mentor junior Paid Media team members while helping maintain high execution standards • Stay informed on Paid Media trends, platform updates, and innovations within higher education marketing

🎯 Requirements

• 5+ years of Paid Media experience managing performance-focused digital campaigns • Strong expertise across platforms such as Google Ads, Meta Ads Manager, LinkedIn Ads, Display, and programmatic advertising • Experience managing high-budget campaigns ($100K+/month preferred) • Proven success developing and optimizing multi-channel campaigns focused on lead generation and conversion performance • Strong analytical skills with the ability to translate data into actionable strategic recommendations • Experience presenting campaign performance and strategy recommendations to clients or senior stakeholders • Excellent organizational and project management skills across multiple active accounts and campaigns • Strong written and spoken English communication skills • Experience working within agency environments or fast-paced marketing teams

🏖️ Benefits

• Fully remote work environment • Competitive compensation based on experience and scope • The opportunity to work on mission-driven campaigns that directly impact education and student growth • A collaborative, high-performance culture focused on innovation, service, and continuous improvement • Strong opportunities for leadership growth and strategic ownership

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