Director of Performance Marketing, Sales

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Audiohook

WebsiteLinkedInAll Job Openings

11 - 50 employees

📱 Media

☁️ SaaS

🤝 B2B

Media • SaaS • B2B

Audiohook is a performance-focused advertising platform specializing in audio and podcast advertising. The company provides programmatic access to premium podcast, streaming, and radio inventory with precise targeting, verified listens, and closed-loop attribution so advertisers can pay for results (CPA/ROAS). Audiohook emphasizes brand safety, privacy-safe measurement, AI-enabled content analysis, and a dashboarded SaaS experience for marketers to plan, launch, and measure audio campaigns.

📋 Description

• Recruit, hire, onboard, coach, and develop a team of Senior Performance Marketing Sales Consultants. • Establish a culture centered on curiosity, consultative selling, continuous learning, and client success. • Conduct regular one-on-one coaching focused on discovery, strategic thinking, proposal development, and client communication. • Observe sales calls and provide actionable coaching to improve effectiveness. • Develop career paths and growth plans for each team member. • Maintain clear performance expectations and accountability across the organization. • Ensure consultants consistently execute Audiohook's consultative sales methodology. • Review discovery processes, proposals, implementation plans, and go-live strategies to ensure quality and consistency. • Participate in strategic client meetings when executive support or additional expertise is beneficial. • Help consultants navigate complex opportunities, commercial negotiations, and implementation challenges. • Ensure opportunities are properly qualified before advancing through the sales process. • Improve win rates by strengthening sales methodology rather than increasing sales pressure. • Own pipeline quality, forecasting accuracy, and overall sales organization performance. • Monitor pipeline health, conversion rates, sales cycle length, and deal quality. • Identify trends, bottlenecks, and opportunities for process improvement. • Develop quarterly business plans and resource recommendations. • Partner with executive leadership to establish targets, territories, and organizational priorities. • Serve as the primary bridge between Sales and Leadership. • Continuously improve the client handoff process from signed agreement through implementation. • Partner with Product and Engineering to improve technical implementation workflows. • Collaborate with Client Success to reduce churn by improving expectation setting during the sales process. • Ensure feedback from prospects and clients is incorporated into product, process, and messaging improvements. • Continuously refine Audiohook's consultative sales methodology. • Develop training programs, playbooks, proposal templates, discovery frameworks, and objection-handling resources. • Improve qualification standards and ideal client profile definitions. • Standardize best practices around campaign planning, attribution education, implementation planning, and commercial structuring. • Drive consistency across every stage of the client buying experience.

🎯 Requirements

• 8+ years of experience in digital advertising, performance marketing, affiliate marketing, ad tech, martech, media sales, or related industries. • 3+ years leading high-performing consultative sales teams. • Demonstrated success coaching sellers through complex solution-based sales cycles. • Strong understanding of digital marketing strategy across paid search, paid social, affiliate marketing, attribution, customer acquisition, and performance measurement. • Experience building scalable sales processes and developing high-performing sales organizations. • Exceptional coaching, communication, and leadership skills. • Strong analytical abilities with experience using pipeline metrics to improve organizational performance. • Experience leading teams that sell performance marketing solutions, marketing technology, affiliate marketing partnerships, advertising technology, SaaS platforms, digital media, and data and measurement platforms. • Experience working with mid-market and enterprise advertisers, agencies, affiliate networks, marketing technology providers, and performance-driven brands. • Working understanding of conversion attribution, pixel-based tracking, server-to-server integrations, affiliate platform integrations, marketing measurement, customer acquisition strategy, marketing analytics, campaign implementation planning, and marketing technology ecosystems.

🏖️ Benefits

• None specified