Content Marketing Strategist

Job not on LinkedIn

🔥 0 minutes ago

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

AxisCare Home Care Software

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2011

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

AxisCare Home Care Software is a leading provider of software solutions designed specifically for home care agencies. Their platform offers a comprehensive suite of features including caregiver management, electronic visit verification (EVV), scheduling, billing, and reporting tools to enhance operational efficiency and improve caregiver satisfaction. AxisCare is dedicated to supporting agencies of all sizes in delivering exceptional care to clients while streamlining their business operations.

📋 Description

• Develop and execute content strategies and editorial plans based on audience needs, search behavior, industry trends, and marketing priorities • Support integrated campaigns, organic growth, customer journeys, brand initiatives, and business goals • Partner with the Marketing Manager and cross-functional teams on campaign themes, messaging, content plans, and supporting assets • Collaborate with creative, SEO, Product Marketing, and other teams to execute content strategies and campaigns • Evaluate content performance, search intent, content gaps, and business priorities to identify opportunities and optimize existing content • Develop strategic campaign briefs covering audience targeting, messaging, structure, sourcing, and search optimization • Own content projects from concept through execution, coordinating stakeholders, timelines, and deliverables • Write and edit blogs, white papers, research reports, web copy, email campaigns, press releases, and thought leadership content • Develop repurposing and distribution strategies across web, email, social, and campaigns • Analyze content performance and search visibility to inform future strategy • Monitor SEO, AEO, GEO, content marketing, and AI search trends • Use AI and automation to streamline research, analysis, organization, and repetitive workflows while maintaining content quality and ownership • Support executive thought leadership, awards, product reviews, and other brand initiatives • Develop repeatable content frameworks, workflows, and standards to improve quality, consistency, and scalability • Perform other duties assigned by the Marketing Manager

🎯 Requirements

• Experience turning business objectives and audience insights into content strategies and campaigns • Experience developing content strategies, editorial plans, and integrated campaigns from ideation through execution • Strong understanding of SEO and emerging AEO/GEO practices • Ability to conduct topic, keyword, search intent, and content gap research • Strong understanding of content architecture, internal linking, authoritative sourcing, and topical authority • Exceptional writing, editing, and editorial judgment across long-form, web, email, campaign, and thought leadership content • High standards for content quality, accuracy, originality, brand voice, and source credibility • Ability to collaborate across functions • Ability to independently own projects, make strategic recommendations, and adapt as priorities shift • Strong organizational skills and ability to manage multiple priorities and meet deadlines • Comfort using AI and emerging technologies responsibly • Ability to analyze content and campaign performance • Proficiency in marketing automation and content management tools, including WordPress, HubSpot, and Canva • Bachelor's degree in Marketing, Communications, Public Relations, or equivalent experience (preferred) • 4+ years of content marketing, brand marketing, or communications experience, preferably in B2B SaaS, healthcare, or healthtech (preferred) • Experience with integrated marketing campaigns, editorial calendars, or content programs • Experience developing content for organic search, with knowledge of SEO and emerging AEO/GEO practices • Experience collaborating with subject matter experts, executives, Product Marketing, SEO, demand generation, and creative teams

🏖️ Benefits

• Medical insurance premiums are covered in full for the employee (Medical, Dental and Vision) • 401K with competitive company matching • Personal time off, sick leave, and holidays • Company-provided laptop and other needed computer equipment • Competitive salary • Comprehensive benefits package