E-commerce Marketing Manager

Job not on LinkedIn

🔥 12 hours ago

⛷️ Utah – Remote

⛷️ Utah – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛍️ E-commerce

👻 Ghost score 15%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BASIC Research

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2020

💼 Consulting

🏥 Healthcare

✈️ Travel

Consulting • Healthcare • Travel

BASIC Research is a research and learning institute focused on international development that produces evidence, convenes partners, and delivers education and training to advance more equitable and sustainable societies. It publishes research and commentary on topics including social and economic justice, climate and environment, governance and conflict, and health and food systems; runs postgraduate and professional programs; hosts events and podcasts; and works with global partners to translate evidence into policy and practice.

📋 Description

• Own Amazon and e-commerce strategy for SeroVital and Novex Biotech, including annual and quarterly plans, revenue and profitability goals, and market share targets • Decide focus across hero products, launches, bundles, pricing, categories, and keywords • Build promotional calendars for Prime events, Black Friday/Cyber Monday, coupons, deals, and Subscribe & Save • Track competitors, category trends, pricing, and Buy Box performance • Identify and lead growth opportunities on Walmart.com, Target Plus, and TikTok Shop • Set paid media priorities with the Amazon Ads Manager and connect advertising with organic performance • Review weekly ad and total-business results and agree on next steps • Set listing standards across ASINs, including titles, bullets, descriptions, keywords, images, video, A+ content, and Brand Store • Lead keyword research and Amazon SEO • Brief and approve creative assets including images, infographics, lifestyle images, and video • Audit listings, test improvements, and fix suppressed listings, catalog errors, and content issues • Grow ratings and reviews through compliant programs and protect the brand through Brand Registry and unauthorized-seller monitoring • Ensure listings, claims, and content comply with FDA, FTC, and Amazon policies • Manage the Novex Biotech Shopify store, including product pages, collections, navigation, pricing, merchandising, content, and apps • Own Shopify conversion rate and revenue per visitor; run A/B tests to improve CVR, AOV, and subscription take rate • Plan site deals, offers, bundles, discounts, free-shipping thresholds, gift-with-purchase, upsells, cross-sells, and seasonal promotions • Grow site traffic with the Head of Performance and own on-site SEO • Partner on Klaviyo email and SMS programs for promotions, abandoned cart, post-purchase, and win-back flows • Grow and manage subscriptions, including offers, retention, and reducing cancellations • Manage site reviews and ratings and collaborate with Customer Service on feedback and returns • Maintain accurate tracking and analytics using GA4, Shopify analytics, and pixels • Work with developers or agencies on site fixes, features, and app setup • Own site metrics including sessions, CVR, AOV, revenue, customer mix, subscription growth, and contribution margin • Partner with Operations on demand forecasting for Amazon and the Novex site • Monitor FBA inventory, restock limits, and inventory health; flag stockout and storage-fee risks • Adjust promotions and ad spend based on inventory and plan launches around supply • Own weekly and monthly reporting across Amazon and the Novex site • Report sales, organic versus paid sales, traffic, conversion, ranking, TACoS, AOV, in-stock rate, and contribution margin by product • Share results and recommendations with leadership and turn insights into next steps

🎯 Requirements

• 5+ years of Amazon and e-commerce experience at a consumer brand or e-commerce agency, including ownership of channel strategy and growth goals • Deep knowledge of Seller Central and/or Vendor Central, Brand Registry, A+ content, Brand Analytics, and Amazon’s listing and catalog rules • Proven Amazon SEO and listing optimization results • Strong understanding of product images and content that convert • Hands-on experience managing a Shopify store, with a track record of improving conversion rate and AOV through testing • Experience planning and running e-commerce promotions • Experience with Klaviyo, Recharge, GA4, and A/B testing platforms • Solid understanding of Amazon Ads strategy and metrics • Experience working with operations or supply chain on forecasting and FBA inventory planning • Strong analytical skills and comfort with Excel or Google Sheets and tools such as Helium 10, Jungle Scout, or similar • Ability to lead and influence across ads, creative, Operations, and leadership teams • Strong organization and follow-through across many SKUs, projects, and deadlines • Experience in supplements, beauty, or wellness, including Amazon category restrictions and claims guardrails (nice to have) • Experience growing Walmart Marketplace, Target Plus, or TikTok Shop (nice to have) • Basic HTML/CSS or Shopify Liquid skills and experience with page builders or CRO tools (nice to have) • Experience with Amazon Marketing Cloud, Amazon Attribution, or DSP (nice to have) • Experience managing agencies or direct reports (nice to have)

🏖️ Benefits

• Competitive salary based on experience • Fully remote role on a small team where your decisions move the business quickly • Health insurance • 401(k) • Flex PTO • Employee product discounts • Additional company benefits