General Manager – Marketing & Communications

Job not on LinkedIn

🔥 1 minute ago

🗽 New York – Remote

🗽 New York – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🗣️ Communications

👻 Ghost score 15%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Basis

WebsiteLinkedInAll Job Openings

2 - 10 employees

💳 Fintech

🏥 Healthcare

Fintech • Healthcare

Basis is a financing platform that helps patients get the care they need and ensures providers get paid. It offers point-of-sale financing that approves customers without checking credit scores or reporting to credit bureaus, provides 0% APR options, covers dental, veterinary, auto, and other health care services and procedures, and assumes all credit risk for partnering practices so providers receive payment with no risk to their practice.

📋 Description

• Craft MedPut’s external-facing content, product marketing, brand positioning, and growth hacking • Develop and own content for members, prospects, and partners • Write content for members, prospects, and partners • Own and develop email marketing campaigns, including template design and calls to action • Create flyers and direct mailers • Create product content for the website and application • Write case studies and blog posts • Create social media content • Optimize content for search engine visibility and lead generation • Develop KPIs and metrics to measure email, direct mailer, paid, and owned marketing performance • Analyze web traffic • Collaborate with customer success, product, and sales to refine messaging and positioning • Manage Salesforce CRM and Pardot • Design and implement growth hacking campaigns to engage and attract users • Lead and own all aspects of Marketing & Communications at MedPut

🎯 Requirements

• A minimum of 5 years of marketing and communications experience • Excellent copywriting skills with the ability to tailor messaging for different audiences • Self-starter who is willing to take initiative and own all aspects of marketing, from writing content to developing long-term strategy • Comfortable working in a fast-paced startup environment with the ability and willingness to wear multiple hats • Experience in employee benefits or health care is a plus • Growth Hacking experience is a plus • Bachelor's degree required • Travel expectations: 0–10% • Ability to work in a hybrid role

🏖️ Benefits

• A competitive salary • Gold-plated health insurance • Commuter benefits • Dental insurance • Other benefits • An all-star team • The freedom to be creative and make an impact

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