
501 - 1000 employees
đĽ Healthcare
đ¨ Hospitality
âď¸ Travel
đ° $100M Private Equity Round on 2022-08
Healthcare ⢠Hospitality ⢠Travel
Blend360 is a professional services company specializing in AI, data analytics, and data-driven solutions. They work with Fortune 1000 and large enterprise brands to tackle significant challenges by integrating people and artificial intelligence. Blend360 focuses on several domains including business intelligence, data engineering, data science, MLOps, and data governance. Their industries of expertise encompass financial services, energy, healthcare and life sciences, retail, technology, media & telecom, and travel & hospitality. Blend360 is recognized for their AI and data solutions, having earned accolades such as "AI-Enabling Solution of the Year" and being listed among the "Top Generative AI Service Providers 2024.
đĽ 0 minutes ago
đŚ Maryland â Remote
đľ $190k - $250k / year
â° Full Time
đ Senior
đŚ H1B Visa Sponsor
đť Ghost score 10%
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501 - 1000 employees
đĽ Healthcare
đ¨ Hospitality
âď¸ Travel
đ° $100M Private Equity Round on 2022-08
Healthcare ⢠Hospitality ⢠Travel
Blend360 is a professional services company specializing in AI, data analytics, and data-driven solutions. They work with Fortune 1000 and large enterprise brands to tackle significant challenges by integrating people and artificial intelligence. Blend360 focuses on several domains including business intelligence, data engineering, data science, MLOps, and data governance. Their industries of expertise encompass financial services, energy, healthcare and life sciences, retail, technology, media & telecom, and travel & hospitality. Blend360 is recognized for their AI and data solutions, having earned accolades such as "AI-Enabling Solution of the Year" and being listed among the "Top Generative AI Service Providers 2024.
⢠Own the Spectrum Reach relationship for the platform and act as the single point of contact ⢠Establish a regular operating cadence with working sessions, status updates and escalations ⢠Build relationships across Reach sales, product and platforms, audience and data, ad operations, yield, research and measurement teams, and agencies ⢠Represent Reach needs in platform program and product planning, and represent the platform in Reach planning and client conversations ⢠Map Reach workflows for briefs, audience building and sizing, identity matching, activation and campaign measurement ⢠Identify slow, manual or data-limited processes and unmet client needs ⢠Maintain an up-to-date view of Reach priorities, launches, sales targets and client mix ⢠Run the Spectrum Reach beta program, selecting use cases and pilot advertisers and coordinating work through results ⢠Define success criteria, holdouts and measurement plans for live campaigns ⢠Coordinate back-tests, match tests and A/B tests ⢠Turn results into case studies, sales stories and pricing input backed by documented evidence ⢠Work with Reach sales leadership on packaging, rate cards, deal attribution and seller credit ⢠Track pipeline, adoption and outcomes and report to Charter and Blend leadership ⢠Lead ideation and prioritize platform improvements into the roadmap ⢠Build and maintain sales enablement materials, including positioning, pitch materials, FAQs, approved claims and proof points ⢠Train Reach sellers and planners and support pitches and client meetings ⢠Ensure external language is accurate and receives privacy and legal review where required ⢠Translate Reach requirements into prioritized requests for product, data science, insights, measurement, engineering, identity and integrations teams ⢠Direct analysts and data scientists assigned to Reach work, set priorities and review outputs ⢠Balance Reach requests against the broader platform roadmap and partner commitments ⢠Coordinate with enterprise partnership, insights and measurement, and media product leads
⢠12+ years in advertising, media or ad tech, including senior roles at a media seller, agency, data provider or ad tech platform ⢠Understanding of how a media sales organization runs, including seller incentives, agency and direct channels, local and national sales, inventory and yield ⢠Track record of taking data products to market and running the deals and partnerships behind them ⢠Working knowledge of linear and addressable TV, streaming and CTV, programmatic, and local and national sales ⢠Fluency in audience data, identity resolution and activation, including ad servers, DSPs, SSPs, data onboarding and clean rooms ⢠Experience designing or interpreting campaign measurement, including lift tests, matched-market and holdout designs, and attribution ⢠Program leadership in large, matrixed organizations ⢠Executive presence with senior client stakeholders ⢠Ability to explain data science outputs in commercial terms ⢠Sound judgment on privacy and data governance in advertising ⢠Preferred: experience at or with an MVPD or cable ad sales business, or addressable TV platforms ⢠Preferred: experience with an in-house agency or holding-company agency ⢠Preferred: consulting or client-services experience, ideally in data and analytics ⢠Preferred: exposure to AI-driven audience products such as modeled, lookalike or embedding-based audiences ⢠Preferred: experience building sales enablement and training programs
⢠Medical insurance ⢠Dental insurance ⢠Vision insurance ⢠401K ⢠PTO ⢠Paid holidays ⢠Commuter benefits ⢠Spending accounts ⢠Life insurance ⢠Disability coverage ⢠EAPs ⢠Competitive benefits program supporting the health and financial well-being of employees and their families
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