Integrated Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $95k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 3%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Blue Acorn iCi

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

📣 Marketing

🏥 Healthcare

Consulting • Marketing • Healthcare

Blue Acorn iCi is a leading provider of digital transformation solutions, focused on delivering high-impact digital experiences for businesses. They specialize in technologies such as enterprise content management, commerce strategy, customer intelligence, and data-driven optimization. As an Adobe Accredited Partner, Blue Acorn iCi utilizes platforms and systems to enhance business efficiencies and site performance, working with clients across industries like consumer packaged goods, retail, financial services, healthcare, and media. Their services include ecommerce development, digital experience consulting, and performance marketing, aiming to create seamless and personalized customer journeys.

📋 Description

• Coordinate corporate events and tradeshows, including GTM strategy, account mapping, client outreach, on-site details, and logistics • Develop and implement marketing plans to generate event revenues • Create engaging event experiences • Work with Infosys/Infosys Aster corporate marketing, vertical marketing, sales, and marketing leaders • Support Adobe partner marketing efforts • Lead marketing efforts for 1:1 engagements, one-to-many events, and large sponsorships • Develop and implement joint marketing and sales campaigns aligned with Adobe and Infosys • Identify opportunities and gaps and create initiatives to drive sales metrics and revenue • Support digital campaigns, including automated Salesforce campaigns • Support content efforts, including blog posts and new sales materials • Build and maintain relationships with technology partners through co-marketing, meetings, and business planning • Support go-to-market efforts for joint events, activations, and strategic partner positioning • Define the Blue Acorn iCi brand/Infosys Aster within the parent company and Adobe • Manage Pardot email campaigns, monthly newsletters, and custom forms • Analyze marketing efforts and connect Pardot activities to Salesforce metrics, including investment, engagement, opportunities, and ROI • Administer Salesforce/Account Engagement for marketing; build and track campaigns, manage dashboards, upload leads, and support email marketing • Own Blue Acorn iCi's LinkedIn social media strategy, including planning, scheduling, analysis, and reporting • Build awareness of Blue Acorn iCi insights, solutions, initiatives, and offerings within Infosys's Digital Experience audience • Support partner and company newsletters and client campaigns • Publish, update, and report on the corporate website • Develop and manage LinkedIn and Google advertising campaigns, analyze effectiveness, adjust strategies, and evaluate new platforms

🎯 Requirements

• 4–6 years of B2B marketing experience, preferably within technology, consulting, SaaS, digital services, or partner ecosystems • Strong experience and understanding of Pardot and Salesforce • Proven event management experience on a large scale, including industry tradeshows, and small scale, including intimate client gatherings • High attention to detail and ability to articulate trends and results through data • Excellent written and verbal communication skills, interpersonal skills, ethics, and cultural awareness • Strong multitasking and program management skills • Self-motivated and proactive with an assertive yet professional demeanor • Ability to collaborate across departments • Bachelor's degree, preferably in marketing, communications or related field • Experience in the B2B services industry, preferably in SaaS/Tech • Experience with Salesforce reporting and administration is a plus • Must have unrestricted authorization to work in the United States without employer sponsorship now or in the future • Infosys Nova Holdings, LLC does not provide immigration or visa sponsorship

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • Life insurance • Disability insurance • Paid time off • 401(k) • Competitive benefits package