Director, Marketing Operations

Job not on LinkedIn

🔥 4 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

⚙️ Marketing Operations

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BlueCat

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2001

🏢 Enterprise

📡 Telecommunications

🔐 Security

💰 Secondary Market on 2022-06

Enterprise • Telecommunications • Security

BlueCat is a company that specializes in network modernization and management solutions, focusing on DNS, DHCP, and IP Address Management (DDI). It provides unified and discrete SaaS solutions to optimize and secure enterprise networks, helping with network automation, multicloud management, and threat protection. BlueCat's products are tailored for large enterprises and include features for network observability, health, and automation. The company also emphasizes security, compliance, and performance across its network infrastructure services, and it continuously adapts its offerings to support changing network requirements, such as cloud adoption and remote work trends.

📋 Description

• Own and continuously optimize the marketing technology (Martech) stack across Demand Generation and Customer Marketing • Manage marketing automation, CRM integrations, attribution, data enrichment, lead routing, and partner portal systems • Own the Martech budget and vendor relationships, including selection, contracts, renewals, and ROI accountability • Identify, pilot, and implement AI and automation opportunities across marketing and indirect channel programs • Build and maintain source attribution connecting pipeline and revenue to campaigns, channels, and partner activity • Own account and lead enrichment to support scoring, segmentation, and routing • Manage lead lifecycle and routing, including partner-sourced and partner-referred leads • Partner with Marketing leadership to plan and execute campaign operations from setup and segmentation through funnel measurement • Own data governance and hygiene, including field mapping, deduplication, and consent/compliance • Establish shared definitions and standards across Marketing and Sales and maintain related reporting and dashboards with Analytics • Own Sales–Marketing alignment on definitions, SLAs, and lead hand-off processes • Own source tracking, lead routing, and attribution for the indirect channel • Ensure consistent measurement across direct and partner go-to-market motions • Lead and develop the Marketing Operations team • Partner with Marketing, Sales, Channel, Analytics, IT, and Legal teams to optimize Martech systems and integrations

🎯 Requirements

• 8–12+ years of experience in Marketing Operations or Martech roles in a B2B or SaaS environment • Deep, hands-on expertise with Marketo and Salesforce and a demonstrated track record of optimizing a Martech stack for scale and reliability • Experience identifying and implementing AI and automation solutions within marketing or RevOps systems • Preferred hands-on experience with ZoomInfo, LeanData, and Impartner (or equivalent enrichment, routing, and partner portal platforms) • Proven experience owning multi-touch attribution and source tracking across demand generation, customer marketing, and channel programs • Strong background in account/lead enrichment, lead lifecycle management, lead scoring, and routing design • Experience owning data governance, hygiene, and compliance (e.g., GDPR, deduplication, field mapping) across marketing systems • Experience managing Martech budgets and vendor relationships, including contract negotiation and ROI tracking • Excellent partnership skills and experience working with Marketing leadership to translate campaign strategy into scalable systems and processes • Experience supporting indirect channel and partner programs, including partner portals, partner lead routing, and source attribution, strongly preferred • Demonstrated ability to lead and develop cross-functional operations teams • Excellent analytical and problem-solving skills • Strong project management skills and ability to manage multiple stakeholders and competing priorities

🏖️ Benefits

• Medical, dental, and vision insurance • Tax-advantaged accounts (HSA, FSA) • Annual Lifestyle Spending Account (LSA) • 401(k) with company matching • Paid parental leave • Vacation, personal, and wellness days • Annual learning and development budget • Eligibility to participate in the company's annual bonus program