Head of Creative Strategy

🕒 June 20

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BM Digital

51 - 200 employees

🛍️ eCommerce

📣 Marketing

eCommerce • Marketing

BM Digital is the leading digital marketing firm specializing in eCommerce growth. With a mission to inspire brands through creativity, media, and innovation, the company believes in fostering an inclusive environment for its employees. BM Digital has a history of founders and operators who have built unicorns and multiple 9-figure businesses. The firm helps scale e-commerce companies by frequently investing in equity stakes and providing working capital. They manage over US$100M in annual digital marketing spend and collaborate with high-profile celebrities and thousands of micro-influencers across major platforms. Headquartered in San Francisco, BM Digital also has offices in New York, London, and Hong Kong.

📋 Description

• Own and evolve the creative product across the entire client portfolio • Track trends on Meta and TikTok, translating insights into playbooks and best practices • Improve the performance of strategists and editors for client accounts • Build systematic production processes in collaboration with the editing team • Ensure alignment between creative strategy and talent collaboration • Manage the onboarding of new clients for effective early wins

🎯 Requirements

• 7+ years in performance creative, predominantly at an agency managing multiple clients • Proven revenue driver, with measurable impact on conversion rates and growth trajectories • Strong understanding of direct response creative and platform dynamics • Ability to mentor and develop strategies for a team under real performance pressure • Fluency in creating effective advertising content for Meta and TikTok

🏖️ Benefits

• Fully remote - we have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best

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