Head of Growth

🕒 April 21

🌏 Anywhere in the World

💵 $150k - $300k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 55%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BM Digital

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

📣 Marketing

eCommerce • Marketing

BM Digital is the leading digital marketing firm specializing in eCommerce growth. With a mission to inspire brands through creativity, media, and innovation, the company believes in fostering an inclusive environment for its employees. BM Digital has a history of founders and operators who have built unicorns and multiple 9-figure businesses. The firm helps scale e-commerce companies by frequently investing in equity stakes and providing working capital. They manage over US$100M in annual digital marketing spend and collaborate with high-profile celebrities and thousands of micro-influencers across major platforms. Headquartered in San Francisco, BM Digital also has offices in New York, London, and Hong Kong.

📋 Description

• You will own growth strategy across a book of business, lead a team of paid media analysts and creative strategists, and be the senior voice in the room when clients need someone who can look at an account and see not just what is happening, but what needs to happen next to unlock the next level of scale. • Aggressive, efficient Meta scaling - scaling to six figures per day when the unit economics support it. You know the difference between scaling because the data says go and scaling because a client asked you to. You never confuse the two. • Full-funnel paid media strategy across Meta, Google, and TikTok - with a clear hierarchy of where to push and where to protect margin. You can diagnose performance issues at the level of creative, audience, offer, landing page, or checkout - and you know which one to fix first. • Creative strategy leadership alongside our creative team. You understand that at scale, creative is the primary lever, and you have a strong point of view on what makes a winning concept before the data comes back. • Senior client relationships across a portfolio of high-growth DTC brands. You can walk a skeptical founder through a reset strategy, defend a scaling decision with data, and manage the tension between short-term efficiency and long-term growth - without losing the client's trust. • Team development - building junior analysts and strategists into strong, independent operators.

🎯 Requirements

• Demonstrable track record of scaling Meta accounts beyond $100k/day • 6–10 years in paid digital advertising, with a meaningful portion managing large Meta budgets for DTC e-commerce brands • Deep structural understanding of Meta's algorithm - creative fatigue, cost control interactions, audience saturation, CPM dynamics, and campaign architecture that gives the algorithm what it needs to spend efficiently at scale • Analytically rigorous without being paralyzed by data. You make decisions, move fast, and take accountability for outcomes. • Clear, direct communicator - with clients, leadership, and your team, especially when the news isn't what they want to hear.

🏖️ Benefits

• Fully remote - we have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best