Senior Growth Strategist

🔥 3 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $180k - $320k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 20%

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BM Digital

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

📣 Marketing

eCommerce • Marketing

BM Digital is the leading digital marketing firm specializing in eCommerce growth. With a mission to inspire brands through creativity, media, and innovation, the company believes in fostering an inclusive environment for its employees. BM Digital has a history of founders and operators who have built unicorns and multiple 9-figure businesses. The firm helps scale e-commerce companies by frequently investing in equity stakes and providing working capital. They manage over US$100M in annual digital marketing spend and collaborate with high-profile celebrities and thousands of micro-influencers across major platforms. Headquartered in San Francisco, BM Digital also has offices in New York, London, and Hong Kong.

📋 Description

• Own growth strategy for a portfolio of high-growth DTC brands • Develop deep understanding of each client’s business model, economics, customers, products, positioning, and competitive landscape • Translate business goals into actionable growth roadmaps across paid media, creative, creators, offers, funnels, and conversion optimization • Identify high-leverage initiatives to improve revenue, customer acquisition, profitability, and scale • Build quarterly growth plans with ambitious targets, priorities, and measurable outcomes • Own client performance, retention, and portfolio growth • Identify opportunities to increase media spend profitably, expand channels, improve monetization, and deepen client relationships • Turn complex performance data into clear decisions and actions • Lead cross-functional growth pods spanning paid media, creative strategy, influencer marketing, project management, ad operations, and conversion optimization • Run weekly growth meetings focused on performance, decisions, accountability, and removing blockers • Build a pipeline of tests across creative, paid media, offers, landing pages, funnels, and creator-led acquisition • Partner with creative, paid media, influencer, and creator teams to improve strategy and execution • Scale successful tests and generate learnings from unsuccessful tests • Become a trusted strategic partner to founders, executives, and senior marketing leaders • Deliver weekly updates and lead monthly and quarterly business reviews • Share winning strategies, patterns, and learnings across the organization

🎯 Requirements

• 5+ years of experience in growth strategy, performance marketing, e-commerce, paid acquisition, or a closely related discipline • Proven experience owning growth outcomes for meaningful DTC or consumer brand portfolios • Strong understanding of paid social, performance creative, customer acquisition, offers, landing pages, and conversion optimization • Experience working with significant advertising budgets and making commercially important decisions • Ability to interpret performance data and convert it into clear strategic actions • Strong knowledge of CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period • Experience leading cross-functional teams or pods in a fast-moving environment • Confidence working directly with founders, executives, and senior client stakeholders • Track record of retaining and growing client relationships through strong thinking and execution • Exceptional written and verbal communication skills • High degree of ownership, urgency, judgment, and personal accountability • North America preferred, specifically the United States or Canada

🏖️ Benefits

• Performance bonus • Equity • Fully remote work • Distributed-team infrastructure • Flexible work location

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