Brand Performance Marketer

🔥 17 hours ago

🧀 Wisconsin – Remote

🧀 Wisconsin – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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ChargePoint

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2007

💼 Consulting

📦 Logistics

🚘 Automotive

💰 $300M Post-IPO Debt on 2022-04

Consulting • Logistics • Automotive

ChargePoint is a leading provider in the electric vehicle (EV) charging sector, offering a comprehensive network for charging solutions across North America and Europe. With a focus on sustainability, ChargePoint provides smart charging solutions for businesses, fleets, and residential areas. It offers a unified platform for managing charging operations, enhancing the driver experience with its highly-rated mobile app, and providing robust support services. ChargePoint has established itself as a trusted partner for many Fortune 500 companies, offering a variety of charging hardware, flexible financing, and management tools to ensure efficient operations and reduced costs. The company's mission is to simplify the transition to electric mobility for organizations and drivers alike, contributing to a sustainable future.

📋 Description

• Report to the Senior Director, Marketing & AI Innovation • Design and orchestrate omnichannel campaigns across web, email, and social • Own campaign strategy, briefs, and outcomes while directing agencies and freelancers • Serve as the brand intelligence layer for paid media • Own AEO and SEO strategy and agency execution • Conceive measurable social media campaigns and direct creative agencies • Own always-on email lifecycle architecture, segmentation, automation, deliverability, and performance • Brief web agencies on messaging hierarchy, page intent, and conversion narrative • Quantify brand performance through share of voice, earned mentions, amplification, sentiment, pipeline, and revenue metrics • Supply paid media teams with creative strategy, audience insights, and messaging frameworks

🎯 Requirements

• 3 to 6 years in brand, content, or digital marketing with performance accountability • Proven ability to architect campaigns across owned channels • Strong AEO and SEO strategic fluency • Understanding of large language models and answer engines • Agency management experience • Deep operational ownership of email as a performance channel • Experience building lifecycle programs, optimizing sequences, and reporting email contribution to business outcomes • Ability to connect brand metrics to business metrics • Bachelor's in Communication, Journalism, or related Marketing degrees

🏖️ Benefits

• Inclusive and diverse workplace • Equal opportunity employer • Reasonable accommodations throughout the employment process • Benefits and privileges of employment