GTM Strategy – Analytics Manager

🕒 August 29

🇺🇸 United States – Remote

💵 $120k - $152k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📉 Data Analyst

🦅 H1B Visa Sponsor

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Logo of ChowNow

ChowNow

201 - 500 employees

Founded 2011

🍽️ Food & Beverage

📣 Marketing

📦 Logistics

💰 $21M Series C on 2019-05

Food & Beverage • Marketing • Logistics

ChowNow is a platform dedicated to simplifying online ordering for restaurants. It provides a host of tools designed to manage orders efficiently, improve profitability, and enhance the visibility of restaurants through branded mobile apps, integrated ordering systems, and marketing solutions. Restaurants can use ChowNow to create commission-free online ordering directly on their websites and apps, integrate with their POS systems, and leverage advanced reporting tools for analytics. ChowNow focuses on driving direct orders to help restaurants retain full control over their customer relationships and data while cutting down on costly third-party commissions. By offering automated marketing tools and loyalty programs, ChowNow supports restaurants in growing their customer base and increasing repeat business.

📋 Description

• Serve as the single source of truth for go-to-market performance and the strategic analytics engine for the GTM organization • Identify performance gaps, define problem size and ideal state, and establish targets • Build goals and KPIs for teams and channels • Build reporting showing performance by team, channel, and representative • Partner with GTM leadership to establish goals, KPIs, and performance targets • Lead weekly GTM performance reviews, assess pacing, surface risks and opportunities, and provide recommendations • Partner with FP&A on annual planning, including sales capacity, productivity, funnel assumptions, conversion rates, and financial targets • Support compensation planning, quota setting, attainment tracking, and incentive-plan effectiveness • Ensure reporting accuracy, consistent metric definitions, and data integrity • Identify performance anomalies and opportunities to improve productivity, conversion, deal velocity, and volume • Evaluate acquisition channels based on volume, CAC, account quality, retention, and downstream economics • Optimize account targeting and segmentation strategies • Analyze pricing, monetization, fee structures, promotions, and alternative models • Evaluate plan and package structures to improve ASP, cash collection, product adoption, and customer economics • Inform channel investment and resource allocation • Develop analytical frameworks for GTM decisions involving segmentation, targeting, acquisition, retention, expansion, and resource allocation • Drive cross-functional initiatives from problem identification through implementation and measurement • Serve as a strategic thought partner to GTM leadership • Report directly to the Head of Finance; no direct reports

🎯 Requirements

• 5+ years experience in GTM analytics, revenue operations, sales strategy, or a similar analytical role partnering closely with sales and CS organizations • Background in B2B SMB SaaS or marketplace • Proficiency in Salesforce • Understanding of connected systems such as HubSpot, Gong, and Outreach • Experience with SQL is a plus • Highly analytical and fluent in data • Strong judgment and ability to translate data into defensible recommendations • Ability to build a case through clear storytelling • Comfortable presenting to sales and CS leadership • Business acumen to assess operational viability • Strong problem-solving skills and ability to work with minimal direction • Comfortable in a fast-paced, scrappy environment • High attention to detail • Strong interpersonal and communication skills • Ability to define scope amid ambiguity • Experience with pricing strategy, channel performance analysis, or account segmentation

🏖️ Benefits

• Ongoing training and growth opportunities • "Best Place to Work" employee experience focus • Medical, dental, and vision plans • Mental health coverage and wellness programs • Unlimited paid vacation • 7 weeks of baby bonding time for all new parents within the first year of birth or adoption • 8 weeks of paid pregnancy leave • 401(k) matching • Employer-contributing student loan assistance program or continuing education reimbursement program • Employee Stock Incentive Plan • Pet insurance • Consistent and fair leadership • Freedom and accountability in the workplace

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