Product Marketing Manager

🔥 12 minutes ago

🔔 Pennsylvania – Remote

🔔 Pennsylvania – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

Apply Now

Find Similar Remote Jobs

Receive Emails For Remote Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

CivicScience

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2012

☁️ SaaS

🤖 Artificial Intelligence

🤝 B2B

💰 $15M Seed Round on 2021-08

SaaS • Artificial Intelligence • B2B

CivicScience is a consumer insights and survey research company that provides data-driven analysis and predictive insights based on consumer behavior. They track and analyze changes in consumer attitudes, needs, and intentions to forecast trends, react to news, and help businesses optimize their strategies. Through advanced AI capabilities and a massive database of consumer responses, CivicScience offers precision targeting, improves marketing outcomes, and provides valuable insights to a wide range of clients, including beauty brands and financial services. Their SaaS and AI tools enable clients to gain actionable insights and enhance advertising campaigns across digital platforms.

📋 Description

• Develop and refine product messaging, positioning, and value propositions for CivicScience's consumer intelligence, audience insights, and measurement solutions. • Contribute to go-to-market strategy and launch execution for new products, research offerings, platform capabilities, and industry solutions. • Build and maintain sales enablement materials, including pitch decks, one-sheets, vertical playbooks, pricing resources, case studies, and competitive positioning documents. • Support sales with tools, resources, and messaging that improves product understanding, accelerates pipeline progression, and drives revenue growth. • Collaborate with cross-functional teams to align business objectives, customer needs, and market opportunities. • Conduct market, competitive, and industry research to inform product positioning, messaging, and commercialization strategies. • Translate consumer intelligence and market research into compelling narratives, though leadership, and client-facing materials. • Create and maintain collateral materials, product storytelling assets, and customer communications that drive engagement and adoption. • Craft visually compelling presentations, marketing materials, and event assets while ensuring brand consistency across all customer touchpoints. • Support sponsorships and industry activations through content development, messaging, and sales enablement materials. • Own the creation and execution of compelling assets across digital, social, email, and presentation channels, leveraging design tools to deliver high-quality, on-brand creative

🎯 Requirements

• 3-5 years of product marketing experience with a strong background in data, analytics, and/or technology platforms • Proven track record of building positioning and messaging to support GTM strategy • Ability to distill complex concepts and data into clear, compelling narratives that resonate with non-technical buyers (brand marketers, insights leaders, media executives, etc.) • Expertise building sales enablement tools (pitch decks, battle cards, demo scripts), as well as customer marketing and lifecycle programs to drive feature adoption and retention beyond acquisition • Exceptional written communication skills with impeccable grammar and attention to detail • Proficiency in Canva, Figma, and Google Workspace • Hands-on builder mentality and willingness to leverage AI tools to automate and scale work, setting the standard for how a modern product marketing function operates • Comfort and competencies to work in a fast-paced environment, balance multiple project, and translate complex ideas into impactful content

🏖️ Benefits

• Flexible PTO • 100% Employer-Paid Benefits Medical, dental, vision, and life insurance with premiums fully paid by the company • Award-Winning Culture Employee resource groups, social activities, team travel, and boundless innovation • Equity & Ownership Stock options + 401(k) along with support to plan your financial future • Professional Growth Training programs, learning platforms, + meaningful development to reach your career goals • Parental Leave Up to 6 weeks of additional leave for birthing, adoptive, & foster parents to welcome a new child • Charitable Donations Matching donations for employee-supported, non-profit, 501(c)3 charities • Employee Assistance Programs Support for you, your family, and household members with a variety of life needs • Unlimited PTO • 401(k) • Travel and educational opportunities