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Content Marketing Specialist

Job not on LinkedIn

🕒 5 days ago

🇹🇩 Canada – Remote

đŸ’” $55k - $60k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍ Content Marketing Manager

đŸ‘» Ghost score 0%

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Logo of cloudcure

cloudcure

11 - 50 employees

đŸ„ Healthcare

⚕ Healthcare Insurance

🧘 Wellness

Healthcare ‱ Healthcare Insurance ‱ Wellness

Cloudcure is a personalized digital healthcare service that aims to redefine health through science-backed solutions. The company focuses on providing guided healthcare to help individuals maximize their healthiest potential.

📋 Description

‱ Produce realistic, on-brand imagery and video for landing pages, ads and social using current generative tools ‱ Build and maintain a consistent visual system ‱ Develop ad creative for paid campaigns across Google and Meta ‱ Produce complete landing pages, including copy, structure, visual direction and conversion flow ‱ Use AI page-generation tools to build and iterate, refining by hand where needed ‱ Apply CRO principles, test and iterate landing pages ‱ Own organic strategy, including keyword research, on-page SEO, content structure and technical recommendations ‱ Optimize content for Google AI Overviews, ChatGPT, Perplexity and Gemini ‱ Structure content for featured snippets, FAQs, entity search and semantic search ‱ Monitor and report using Search Console, GA4 and Ahrefs or SEMrush ‱ Write blog and site content that ranks, reads well and converts ‱ Translate clinical and product concepts into clear patient-friendly language ‱ Work with the clinical team to validate claims and maintain medical accuracy and compliance ‱ Identify content gaps and opportunities ‱ Maintain consistency of voice and quality across published content ‱ Follow healthcare marketing and regulated advertising requirements

🎯 Requirements

‱ 3+ years in content marketing, SEO or growth marketing, with work you can point to ‱ Demonstrated fluency with AI tools for copy, imagery and page generation ‱ Strong on-page SEO and search intent fundamentals ‱ Excellent written English and sharp self-editing ‱ Comfortable in a CMS such as WordPress, and unbothered by touching HTML or CSS when needed ‱ Able to work cross-functionally with product, engineering and clinical teams

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