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Marketing Data Analyst – Contract

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

📊 Marketing Analyst

Where this job comes from

Posted on Coalition Technologies's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Coalition Technologies

Coalition Technologies

51 - 200 employees

Founded 2009

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Coalition Technologies is a leading digital marketing agency specializing in search engine optimization (SEO), pay-per-click (PPC) advertising, and web design. With a proven track record of success, the company has generated substantial revenue growth for clients across various industries by leveraging data-driven strategies and advanced technology. Coalition focuses on building lasting relationships with clients, providing customized solutions that maximize their online presence and profitability.

📋 Description

• Run end-to-end funnel and campaign analysis across Coalition’s insurance and security businesses • Identify funnel leakage, channel performance, and recommended changes • Provide data-backed recommendations to campaign managers, growth leads, and marketing leadership • Synthesize CRM, marketing automation, advertising, web analytics, and sales engagement data • Escalate upstream data issues to Data Engineering, Data Science, or Sales Operations • Design measurement frameworks, define metrics, set benchmarks, and align marketing and sales on standards • Own the analytical narrative for monthly CMO Data Reviews and quarterly Marketing and GTM QBRs • Design and maintain weekly, monthly, and quarterly performance dashboards • Maintain metric definitions and tracking integrity and build self-service reporting • Serve as the primary liaison between Marketing, Data Engineering, Data Science, and Sales Operations

🎯 Requirements

• 5+ years of experience in B2B marketing analytics • Experience with Looker • Active usage and understanding of Salesforce, Marketo, Outreach, Chillipiper, Google Analytics, and Ad Platforms • Deep understanding of B2B marketing funnels, attribution concepts, and performance metrics (CAC, LTV, conversion rates, pipeline velocity) • Exceptional ability to verbally and visually communicate complex analytical findings clearly to non-technical stakeholders and executive leadership

🏖️ Benefits

• Remote-first work culture • Inclusive culture • Equal employment opportunity • Reasonable accommodations for qualified individuals with disabilities

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