Demand Generation Program Manager – Contract

🔥 13 hours ago

🇺🇸 United States – Remote

💵 $65 - $70 / hour

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

📋 Program Manager

🦅 H1B Visa Sponsor

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Logo of Coder

Coder

11 - 50 employees

☁️ SaaS

🏢 Enterprise

🔐 Security

SaaS • Enterprise • Security

Coder is a company that provides an open-source self-hosted cloud development environment (CDE) platform. The platform allows organizations to deploy development environments across various infrastructures such as VMs, Kubernetes, and cloud services, facilitating secure, fast, and flexible coding solutions. Coder focuses on increasing developer productivity by enabling rapid deployment of fully configured cloud environments, optimizing resource use, and streamlining coding operations for developers, data engineers, and scientists. It enhances security and privacy for development environments by separating desktop environments, allowing safe third-party access, and implementing enterprise-grade security protocols. Coder is SOC2 Type II certified and supports a customizable, enterprise-scalable experience with self-hosting and open-source solutions.

📋 Description

• Execute and expand key demand generation programs for Coder • Run day-to-day execution of sponsorships, vendor programs, and paid campaigns across selected channels • Own vendor relationships and program logistics, including timelines, deliverables, budgets, launches, and follow-up • Expand verticalized campaigns by adapting messaging and channel strategies for specific industries and buyer segments • Research and recommend new channels, sponsorships, vendors, and campaign opportunities • Support regional campaign execution across Europe and APAC as localization expands • Partner with marketing operations to execute lifecycle and nurture programs tied to business objectives • Monitor program performance and translate results into optimization, renewal, expansion, and testing recommendations • Document learnings, processes, and recommendations so successful programs can continue and scale • Integrate quickly with the team, take ownership of active programs, and strengthen campaigns during the contract period

🎯 Requirements

• 3–5+ years of hands-on experience in demand generation, digital marketing, paid media, or a related field • Experience managing media sponsorships, paid advertising programs, or vendor-led campaigns across multiple channels • Ability to ramp quickly and independently own programs from execution through reporting • Strong project management skills, including organizing deadlines, budgets, vendors, and stakeholders • Comfort working with data and pulling reports from HubSpot, Salesforce, or HockeyStack • Ability to assess performance and turn data into actionable recommendations • Test-and-learn mindset and ability to prioritize opportunities within a defined six-month engagement • Curiosity about using AI tools and workflows to improve efficiency and accelerate execution • Experience with LinkedIn Campaign Manager, Google Ads, Common Room, 6sense, or other programmatic advertising platforms (bonus) • Experience managing programs and workflows in tools such as Asana (bonus) • Background in vendor negotiation or media buying (bonus) • Experience executing campaigns across international or regional markets (bonus) • Experience in B2C marketing or industries outside traditional B2B demand generation (bonus)

🏖️ Benefits

• Six-month contract with opportunity for conversion to full-time • Opportunity to work with cross-functional marketing, content, design, product marketing, and marketing operations teams • Transparent interview process targeted for completion in two to four weeks, if schedules allow • AI tooling permitted for take-home assessments

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