Senior Affiliate Lead, Influencer Marketing

🕒 August 21

🇺🇸 United States – Remote

💵 $120k - $130k / year

⏰ Full Time

🟠 Senior

💅 Influencer Marketing

👻 Ghost score 4%

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Logo of Collectively

Collectively

51 - 200 employees

📣 Marketing

📱 Media

🤝 B2B

Marketing • Media • B2B

Collectively is the global leader in influencer marketing, combining strategy, creative, and technology to deliver the most innovative influencer work. With over 15 years of experience, Collectively uses a strategy-first model integrating advanced technologies for measuring and managing influencer programs with data-backed strategies. They work with Fortune 100 brands, leveraging social media creators to enhance customer relationships, drive relevance, awareness, and sales. Their services include social strategy, campaign creative, influencer casting, program execution, and custom reporting. Collectively is also known for their TikTok expertise and has recently launched a Generative AI creator residency program in partnership with The Brandtech Group.

📋 Description

• Own affiliate program strategy across a portfolio of client brands, driving revenue growth and partner engagement • Develop monthly, quarterly, and annual forecasts using historical performance data and market trends • Recommend strategic initiatives to achieve revenue, recruitment, and performance goals • Design and implement incentive programs, commission structures, and promotional strategies • Scale affiliate programs through recruitment, optimization, and new partnership development • Lead end-to-end affiliate campaign execution within GRIN, Levanta, and ShopMy • Manage campaign setup, affiliate onboarding, code creation, link generation, product fulfillment coordination, and partner communications • Recruit, vet, and cultivate new affiliate partner relationships • Oversee commission tracking and payout processes • Monitor program performance and pacing, providing updates to internal teams and clients • Partner with Analytics on reporting, performance insights, key learnings, and strategic recommendations • Track affiliate and post-level performance and translate data into business recommendations • Provide affiliate marketing guidance, training, workshops, and process improvements across the agency • Partner with senior leaders, directors, and client teams to align affiliate strategy with business objectives • Coach, mentor, and guide junior team members when applicable • Support new business pitches, proposals, and strategic recommendations • Help evolve the agency’s affiliate marketing offering and contribute thought leadership

🎯 Requirements

• 7+ years of hands-on affiliate marketing experience, including ownership of strategy, execution, reporting, and partner management • Proven success managing affiliate programs that drive measurable revenue growth • Experience working directly with affiliate platforms and partnership technologies, including campaign setup, tracking, and reporting • Strong analytical skills with the ability to interpret performance data and translate findings into actionable recommendations • Excellent communication and presentation skills, with confidence interacting with clients, senior leadership, and cross-functional stakeholders • Highly organized and detail-oriented, with the ability to manage multiple priorities simultaneously • Comfortable operating independently and taking ownership in a fast-paced, evolving environment • Demonstrated ability to build processes, solve problems proactively, and adapt to changing business needs • Experience mentoring, delegating work, or supporting junior team members is a plus • Agency, influencer marketing, creator economy, or performance marketing experience is strongly preferred

🏖️ Benefits

• Remote-First • Medical, Dental, Vision and Supplemental Insurances • 401k Matching • Generous holiday & time off • Step Up Recognition Program • Collectively Employee Resource Groups (ERGs) • Virtual & In-Person Events • Monthly Work From Home Stipend

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