Design Director

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Comfrt

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

👗 Fashion

eCommerce • Fashion

Comfrt is a direct-to-consumer apparel brand and Shopify-based e-commerce retailer focused on comfort-first clothing. The company sells hoodies (including slightly weighted hoodies marketed for anxiety relief), loungewear, blankets, travel gear, kids and pet items, and accessories, and operates an ambassador program and mobile app. Its messaging emphasizes cozy, functional, lifestyle apparel and DTC online sales.

📋 Description

• Own and evolve Comfrt's Home product aesthetic, design language, and category vision. • Establish a clear point of view on materials, fabrication, comfort innovation, color, prints, patterns, construction, and finishing techniques. • Translate customer insights, sales performance, trend research, and market opportunities into commercially successful assortments. • Drive seasonal and long-term product strategy across core and emerging Home categories. • Ensure all products remain authentic to Comfrt's brand DNA while introducing meaningful innovation. • Lead category storytelling and create products that reinforce Comfrt's mission around comfort, wellness, sleep, and mental well-being. • Lead the end-to-end product creation process from concept through production approval. • Oversee product development across bedding, blankets, pillows, sleep accessories, and future home categories. • Partner closely with Product Development, Technical Design, and Sourcing to ensure products meet quality, margin, and timeline objectives. • Drive continuous improvement of core programs while introducing innovative new products. • Maintain a deep understanding of customer needs, comfort expectations, and product performance. • Lead trend research across home, wellness, lifestyle, sleep, hospitality, interiors, and comfort categories. • Identify emerging consumer trends, white-space opportunities, and future growth categories. • Partner with suppliers and Product Development to elevate fabric innovation, fills, finishes, performance features, and comfort technologies. • Drive innovation in weighted products, sensory products, sleep solutions, recovery products, and comfort-focused home experiences. • Stay ahead of industry trends while maintaining a unique Comfrt point of view. • Collaborate with Merchandising, Product Development, Planning, and Finance to build assortments that support sales, margin, and inventory objectives. • Utilize sales reports, customer insights, competitive analysis, and market research to influence product strategy. • Understand category performance at the SKU and style level to identify opportunities and risks. • Participate in assortment architecture, category planning, pricing strategy, and product roadmap development. • Balance creativity with commercial decision-making to maximize business results. • Lead, mentor, and develop home category team members. • Establish clear priorities, product direction, and accountability across the category. • Build scalable processes that support rapid growth while maintaining excellence. • Own the Home category calendar and ensure milestones and deliverables are completed on time. • Foster a culture of innovation, collaboration, speed, and continuous improvement. • Partner closely with Product Development, Technical Design, Sourcing, Merchandising, Marketing, Creative, and Operations teams. • Align category strategy with business objectives, launch calendars, and operational capabilities. • Collaborate on product storytelling, launch strategies, and seasonal campaigns. • Support vendor partnerships by providing clear product vision and innovation direction. • Ensure product intent is maintained throughout development and production.

🎯 Requirements

• 10-15+ years of experience in Home, Bedding, Home Textiles, Soft Goods, Lifestyle Products, or related categories • 5+ years of leadership experience managing and developing teams • Strong understanding of bedding construction, textiles, fills, fabrics, trims, finishing techniques, and manufacturing processes • Proven ability to build commercially successful product categories that drive growth • Strong analytical skills with the ability to leverage sales data, market insights, and customer feedback to inform decisions • Experience utilizing sales and reporting tools such as Looker, Power BI, Tableau, or similar platforms • Deep understanding of home trends, consumer behavior, and competitive market dynamics • Excellent presentation, communication, and leadership skills • Highly organized with exceptional project management and prioritization abilities • Entrepreneurial mindset with the ability to thrive in a fast-paced, high-growth environment

🏖️ Benefits

• generous paid time off • company-covered health insurance • 5% 401k match • discounts on all Comfrt products