VP, Marketing

🔥 12 hours ago

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🔴 Lead

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Commerce

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🛍️ eCommerce

🤖 Artificial Intelligence

🤝 B2B

eCommerce • Artificial Intelligence • B2B

Commerce is a company that provides flexible, AI-driven solutions designed for next-generation commerce. It connects various tools and systems to drive growth and unlock data potential for businesses. With a focus on delivering seamless, personalized experiences at scale, Commerce supports businesses through tailored solutions and end-to-end services. Its platform includes offerings like BigCommerce, Feedonomics, and Makeswift, aimed at enabling innovation, optimizing data, and creating customizable digital experiences.

📋 Description

• Set the overall marketing strategy for Feedonomics, connecting brand, demand generation, product marketing, and customer advocacy • Define marketing prioritization across customer segments, including Mid Market and Enterprise • Represent marketing in company-wide strategic planning with the CMO and executive leadership team • Own marketing-sourced pipeline and revenue across all segments, including forecasting and performance adjustments • Set budgets and allocate resources across marketing functions • Partner with Sales and Finance on revenue targets, funnel efficiency, and go-to-market alignment • Own brand positioning for Feedonomics and BigCommerce • Set go-to-market strategy for major product launches • Connect Product, Sales, and Marketing on roadmap and positioning decisions • Represent customer voice at the leadership table • Develop customer advocacy, retention, and expansion programs and reduce churn • Partner with Customer Success on lifecycle strategy from first touch through renewal and expansion • Build, lead, and scale the marketing team • Recruit, develop, and retain senior marketing leaders • Create a culture of speed, ownership, storytelling, and accountability • Serve as executive partner to Sales, Product, Customer Success, and Shared Services leadership • Own marketing’s relationship with the executive team and, where applicable, the Board • Communicate strategy, performance, and market insights • Model strategic thinking, storytelling, and analytical rigor

🎯 Requirements

• 12+ years of marketing experience • Significant senior leadership experience owning multi-function marketing organizations, including demand generation, product marketing, brand, and customer marketing/retention • Track record of owning a company-level pipeline or revenue number and executive-level accountability • Significant people leadership experience building and scaling organizations through managers of managers • Ability to develop senior leaders • Executive presence and communication skills • Track record of setting brand and go-to-market strategy across multiple segments or product lines • Exceptional cross-functional leadership with Sales, Product, and Customer Success • Ability to operate in ambiguity at the company level • Experience marketing to small business and/or other core Commerce.com customer segments is a strong plus • Strong business and analytical instincts • Must complete government ID and biometric verification via Persona during the interview process

🏖️ Benefits

• Variable compensation (such as bonus or commission), where applicable • Equity, where applicable • Benefits in accordance with local policies, where applicable • Inclusive and accessible hiring experience • Recruitment accommodations or adjustments, if required • Government ID and biometric verification process via Persona