Digital Marketing Manager

🔥 14 hours ago

🤠 Texas – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 12%

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Logo of Coury Hospitality

Coury Hospitality

1001 - 5000 employees

Founded 1986

🏨 Hospitality

Hospitality

Coury Hospitality is a company whose name and limited provided content indicate it operates in the hospitality sector. The supplied information contains only a web application loading message ("Loading application... Your web browser must have JavaScript enabled in order for this application to display correctly. "), so specific details about Coury Hospitality's services, properties, or structure are not available from the provided text. Based on the company name, it is reasonable to infer the business is involved in hospitality-related activities (such as hotel, lodging, restaurant operations, management, or development), but those specific activities cannot be confirmed from the supplied data.

📋 Description

• Provide support to Coury’s digital marketing team through reporting, paid media management, website strategy, and digital strategy for core brand hotels • Serve as the main support and strategic lead for digital marketing across Coury’s core brand hotels • Partner with external agencies to monitor campaign performance, budget pacing, and ROI • Load, manage, and reconcile digital media funds for properties • Monitor KPIs including CPC, ROAS, share, and conversions, and optimize opportunities • Liaise between property marketing managers, property leaders, and Marriott/Hilton brand systems • Provide brand.com edit suggestions and reporting while ensuring accurate, optimized, brand-compliant content • Guide image best practices and manage image uploads across branded property websites • Assist with transactional email marketing best practices, including template setup, deliverability, and engagement • Troubleshoot property-level issues and escalate platform-level concerns • Support SEO, Answer Engine Optimization, and Generative Engine Optimization strategies • Assist with launching and maintaining geo-fencing advertising and LinkedIn advertising campaigns • Assist with paid social advertising campaigns and recommend optimizations • Maintain data entry across marketing platforms, tracking sheets, and reporting tools • Prepare recurring performance reports for internal stakeholders and property teams • Support the Senior Director, Digital Marketing with leadership and asset manager presentations • Ensure data accuracy across GA4, Looker Studio, and related reporting dashboards • Audit property-level Google Ads accounts and conduct keyword research • Recommend edits to keywords, ad copy, and targeting • Ensure paid search activity complies with franchise and Coury brand standards

🎯 Requirements

• Minimum of 4 years’ experience in digital marketing, including SEO, website strategy, and social media marketing; hospitality experience preferred • Working knowledge of Google Ads, keyword research tools, and paid media fundamentals • Familiarity with Marriott and/or Hilton branded website platforms a plus • Working knowledge of AI-powered marketing tools, LLMs and emerging digital search trends, with an understanding of their application to content optimization, digital visibility and marketing efficiency • Proficiency in Microsoft Excel and data reporting/formatting; familiarity with GA4 and Looker Studio a plus • No certifications required; Google Ads or related digital marketing certifications a plus • Strong attention to detail, organizational, and communication skills • Ability to manage multiple properties and competing priorities simultaneously in a remote environment • Remain in stationary position for 4 hours or more at a time • Satisfactorily communicate with external vendors, guests, management, and co-workers to their understanding

🏖️ Benefits

• Remote office setting • Equal opportunity employer

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