Senior Product Manager – Growth

🕒 September 14

🇺🇸 United States – Remote

💵 $120k - $150k / year

⏰ Full Time

🟠 Senior

✅ Product Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Credible

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2012

🛡️ Insurance

💼 Consulting

💸 Finance

Insurance • Consulting • Finance

Credible is a financial services marketplace that allows consumers to compare financial products from multiple lenders and providers. Offering a wide range of products such as personal loans, student loan refinancing, mortgages, credit cards, and insurance, Credible enables users to compare prequalified rates and find competitive financial solutions tailored to their needs. The platform prides itself on transparency and an easy-to-use interface, ensuring users can explore options without impacting their credit score through a soft credit inquiry. Founded in 2012, Credible aims to be a trustworthy resource for individuals seeking to make informed financial decisions.

📋 Description

• Own and prioritize the CRO and landing-page experiments roadmap across all verticals • Create and optimize landing pages using Credible’s CMS • Define A/B test hypotheses, success metrics, and minimum detectable effects • Conduct statistical analysis and present experiment readouts with recommended next steps • Own paid-funnel KPIs, including click-to-prequal, prequal-to-submit, and submit-to-approval rates • Coordinate with Engineering on implementation timelines, BI on instrumentation and event tracking, and SEM on campaign alignment and Quality Score requirements • Build and maintain dashboards for experiment status, landing-page performance, and conversion trends • Improve offline conversion data quality and ensure experiment results feed accurately into Google Ads bidding signals • Use session recordings, heatmaps, funnel analytics, and qualitative feedback to generate hypotheses and maintain an insight backlog • Work directly with the Head of Performance Marketing and partner with Engineering, Design, and BI

🎯 Requirements

• 5+ years in a Product Management role with a strong focus on conversion rate optimization, growth, or performance marketing products • Hands-on experience designing, running, and analyzing A/B tests on landing pages or on-site funnels • Familiarity with statistical significance, sample sizing, and experiment pitfalls • Strong understanding of paid acquisition mechanics, including Quality Score, landing page relevance, campaign-to-page alignment, and conversion rate impact on paid channel economics • Ability to write clear specifications, work closely with engineers, and understand front-end constraints without needing to code • Experience with Google Analytics, Looker, or similar analytics tools • Bias for launching imperfect tests quickly and comfort operating in a high-iteration environment • Strong written English • Ability to present experiment results and strategic recommendations to technical and non-technical stakeholders • Bachelor's degree; quantitative, engineering, or business background preferred • Nice to have: experience at a FinTech, financial marketplace, or lead-generation company • Nice to have: familiarity with Google Ads Quality Score • Nice to have: experience with Strapi • Nice to have: experience with Optimizely, VWO, Google Optimize, or similar experimentation platforms • Nice to have: experience with Hotjar, FullStory, Mixpanel, or Amplitude • Nice to have: prior performance marketing or growth experience • Nice to have: experience managing experiments across mobile and desktop simultaneously

🏖️ Benefits

• Annual discretionary bonus • Medical insurance • Dental insurance • Vision insurance • Insurance • 401(k) plan • Paid time off • Other benefits in accordance with applicable plan documents

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