Associate, B2C Marketing Operations – Strategy

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DailyPay

501 - 1000 employees

Founded 2015

💳 Fintech

🤝 B2B

👥 HR Tech

Fintech • B2B • HR Tech

DailyPay is a financial technology company that provides an On-Demand Pay platform, allowing employees to access their earned wages before payday. This service empowers employees by giving them financial control, which in turn increases engagement, motivation, and overall happiness at work. DailyPay aims to help organizations improve recruitment and retention rates while reducing employee turnover through its innovative financial wellness solutions.

📋 Description

• Assist the B2C Marketing team by executing pre-defined campaign setup tasks in our email marketing platform and ad platforms. Follow established playbooks and checklists to configure campaigns, build audience segments, and QA sends under close direction from senior team members. • Complete recurring, process-driven tasks across marketing tools (e.g., list uploads, template creation, basic tagging, and campaign scheduling). Follow standard operating procedures set by the Sr Marketing Ops Manager; escalate technical issues or judgment calls upward. Does not include cross-functional alignment with Product or Engineering, or independent decision-making on data flows. • Help monitor basic integrations and flag issues in our marketing tech stack for resolution by senior ops or engineering. Assist with routine maintenance tasks under guidance. Manage the day-to-day working relationship with our vendors when issues may arise and help coordinate with internal teams on action plans. • Partner with the data team to pull standard performance reports for Marketing leadership on a scheduled basis as well as ad-hoc campaign reporting. Assist with data hygiene tasks and basic data entry.

🎯 Requirements

• Bachelor’s Degree or Equivalent Experience • 1+ year of experience in a marketing, operations, or coordinator role; internship experience welcome • Familiarity with email marketing or digital marketing concepts; hands-on experience with tools such as Iterable, Amplitude, or ad platforms is a plus but not required • Strong attention to detail and ability to follow established processes consistently and accurately • Comfortable working within a defined scope of responsibilities; able to follow direction and escalate issues appropriately rather than operate independently • Basic proficiency with Excel or Google Sheets for data pulls and formatting • Clear communicator who can flag blockers and status updates to their manager proactively • Organized and reliable in managing recurring task lists and deadlines

🏖️ Benefits

• Exceptional health, vision, and dental care • Opportunity for equity ownership • Life and AD&D, short- and long-term disability • Employee Assistance Program • Employee Resource Groups • Fun company outings and events • Unlimited PTO • 401K with company match

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