Marketing Manager

🕒 5 days ago

🇨🇦 Canada – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Datavalet

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

🏥 Healthcare

📦 Logistics

Consulting • Healthcare • Logistics

Datavalet is a company that specializes in managing networks and providing software solutions, particularly focusing on WiFi access management and business intelligence. With over 20 years of experience, Datavalet designs, deploys, and manages enterprise-grade LAN and WAN networks to facilitate business growth. Its SaaS solutions utilize Wi-Fi networks to deliver business insights and enhance customer engagement across various industries, including retail, healthcare, and education. Key services include managed Wi-Fi, guest Wi-Fi, and location analytics, supported by 24/7 professional services.

📋 Description

• Own product marketing activities, including messaging, positioning, value propositions, product briefs, and solution narratives. • Translate technical capabilities into clear, business-focused value for buyer personas and decision-makers. • Create and improve website copy, blog articles, case studies, one-pagers, brochures, presentations, emails, product briefs, and sales tools. • Develop campaign messaging, landing page copy, emails, promotional assets, and lead-generation content. • Use SEO/AEO-informed content and campaign materials to improve visibility, engagement, and lead capture. • Ensure consistency in messaging, tone, and brand across customer-facing materials. • Collaborate on ad hoc marketing and sales-related projects. • Support qualified lead generation and pipeline growth.

🎯 Requirements

• 4 to 6 years of B2B technology marketing experience, ideally in SaaS, managed services, telecommunications, or a similar environment. • Experience in product marketing, content marketing, and campaign marketing, with a clear connection to lead generation and pipeline support. • Strong writing and editing skills for business and technical audiences. • Strong project management skills and comfort managing shifting priorities. • Experience with tools such as HubSpot, Salesforce, Microsoft 365, or similar platforms. • Bilingual in English and French, with the ability to write, edit, and collaborate in both languages. • Ability to translate technical capabilities into clear business value for buyer personas and decision-makers. • Creative, tech-forward, and strong business acumen.

🏖️ Benefits

• Full-time employment • Remote work arrangement