Social Media Specialist

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🔥 30 minutes ago

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Logo of Dayforce

Dayforce

5001 - 10000 employees

👥 HR Tech

☁️ SaaS

🏢 Enterprise

💰 $1G Post-IPO Debt - Dayforce on 2024-03

HR Tech • SaaS • Enterprise

Dayforce is a cloud-based human capital management (HCM) platform that provides payroll, workforce management, HR, benefits administration, and talent management in a unified application. It is delivered as a SaaS solution and is used by employers to manage payroll, scheduling, time and attendance, and employee lifecycle processes in real time from a single data model. Dayforce is targeted primarily at mid-market and enterprise organizations seeking integrated HR and workforce solutions.

📋 Description

• Serve as the primary point of accountability between The CE Shop and our external social media agency, ensuring alignment with integrated marketing plans and business objectives. • Provide strategic direction to agency partners and internal teams on content themes, messaging priorities, and platform-specific execution. • Own the development and ongoing management of a yearly social media strategy and content calendar. • Develop and guide social content strategy, including writing on-brand copy and providing clear creative direction for visuals, graphics, and video assets. • Analyze social media trends, platform updates, and competitor activity to identify opportunities and inform content strategy. • Partner with paid media stakeholders to ensure alignment between organic and paid social strategies. • Own social media performance measurement and reporting across all active channels using Sprout Social or similar platforms. • Participate in marketing planning processes, providing social-first insights and recommendations that influence broader campaign strategy and execution.

🎯 Requirements

• Associate’s degree in Marketing, Business, Communications, or related field (Bachelor’s preferred) • 2+ years of progressively responsible experience in social media, digital marketing, or content strategy • Demonstrated ability to exercise independent judgment and make decisions that impact content strategy, campaign alignment, and performance outcomes. • Strong understanding of social media platforms and how content strategy varies across each. • Experience using analytics and performance data to inform recommendations and strategy adjustments. • Ability to manage external vendors or agency partners and provide clear strategic direction. • Strong writing and communication skills with the ability to align messaging to brand and business objectives. • Highly organized with the ability to manage multiple strategic priorities simultaneously. • Basic familiarity with paid social platforms (Meta Ads, LinkedIn Ads, etc.) and how paid and organic strategies integrate.

🏖️ Benefits

• Remote Office Environment • Telecommute: Yes • Minimal travel (up to 10%)

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