Digital Advertising Consultant

🔥 33 minutes ago

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DealerOn

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2004

🚘 Automotive

📣 Marketing

☁️ SaaS

💰 Private equity on 2020-02

Automotive • Marketing • SaaS

DealerOn is a digital marketing and software provider for automotive dealerships across North America. It offers the Cosmos website platform and a suite of services including responsive websites, automotive SEO, precision-targeted digital advertising, digital retailing, personalization, automation, lead generation, listings management, reporting & analytics (GA4-powered), compliance (consent and accessibility) and AI solutions (DealerOn Sidekick, OnPrompt). DealerOn serves independent dealers and multi-rooftop dealer groups, emphasizes lead generation and conversion optimization, and states it helps over 7,000 car dealers sell more cars more profitably.

📋 Description

• Manage accounts through the life-cycle starting with on-boarding to regular day to day account management • Respond to customer requests and communications in a timely manner, based on SLAs set by the company • Maintain a customer retention rate that is deemed acceptable by the company • Act as a true consultant by understanding the client’s core goals • Plan advertising strategy on a monthly and quarterly basis with clients • Execute and present results of key initiatives • Identify opportunities to enhance a client's advertising portfolio • Ensure that accounts meet client defined budget and metric goals • Optimize accounts on a regular basis based on best practices outlined by the company • Deploy A/B testing and CRO tactics to improve account performance

🎯 Requirements

• Bachelor’s Degree or equivalent experience • Excellent attention to detail, especially with communication (written and verbal) and meeting deadlines • Knowledge of Google Analytics or other bid optimization tools • Proficiency in Excel, Microsoft Word and Outlook • 2+ years’ experience managing digital campaigns • 1+ years account management or customer service experience • Google Analytics Certification (Preferred) • Google AdWords and Bing Ads Certifications (Preferred) • Experience as a PPC analyst (Preferred) • Experience with ads management software (Preferred) • Project management experience (Preferred) • Automotive marketing / automotive internet sales experience (Preferred) • Prior experience with digital marketing agencies (Preferred)

🏖️ Benefits

• Medical, dental and vision insurance • Company matched 401K plan • Flexible PTO + Sick Leave • 6 weeks paid Parental Leave • 8 Paid National Holidays • Company-paid basic Life Insurance • Voluntary supplemental Life Insurance • Voluntary long-term/short-term disability insurance • Voluntary Pet Insurance • Optional Healthcare/Dependent Care FSA Account